Demand Generation Campaign Manager

🔥 15 hours ago

🇺🇸 United States – Remote

💵 $125k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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YONDR

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2014

💼 Consulting

🏥 Healthcare

🏨 Hospitality

Consulting • Healthcare • Hospitality

YONDR is a company dedicated to creating phone-free spaces worldwide, allowing for genuine connection, focus, and creativity to flourish without the distraction of technology. They collaborate with educators, artists, organizations, and individuals, providing solutions like the Yondr Pouch and the Yondr Home Tray, which are used in various settings, including schools, concerts, comedy events, and workplaces. YONDR aims to foster environments where people can be more present, productive, and intentional with their device usage.

📋 Description

• Own Yondr's full digital acquisition stack across paid media, SEO, CRO, email/marketing automation, and web performance • Turn demand-generation activity into qualified pipeline and revenue across Education, Artist Relations, and Commercial • Run campaigns end to end, including channel execution, marketing automation ownership, and revenue reporting • Build and manage Salesforce Marketing Cloud Journey Builder programs • Write SQL and use Automation Studio for list segmentation and data extensions • Use AMPscript for dynamic, personalized content across email and web touchpoints • Maintain SFMC and Salesforce Sales Cloud integration and support pipeline attribution • Build and maintain lead scoring models and MQL-to-SQL handoff logic • Use Einstein features and Contact Builder where useful across Yondr's three business units • Build and optimize website conversion paths from landing pages through demo requests • Lead or heavily contribute to website performance initiatives and measure conversion lift and site speed • Own and manage paid acquisition budgets across Google Ads and LinkedIn Ads • Test audiences, creative, and targeting to reduce cost per lead and improve lead quality • Own organic search performance, including technical SEO and AI-first search strategy • Set channel mix and budget allocation based on pipeline performance • Report campaign performance using GA4 and Adobe Analytics, connecting campaigns to pipeline-influenced revenue • Partner with Education, Commercial, and Entertainment stakeholders to align campaigns with territory priorities and buying cycles • Use AI tools for content generation, workflow automation, and campaign optimization • Report to the SVP of Marketing

🎯 Requirements

• 5+ years of B2B demand generation or growth marketing experience, ideally in SaaS or enterprise • Proven, quantifiable pipeline and revenue impact from past campaigns • Full-stack ownership across paid acquisition, SEO, CRO, email automation, and web • Hands-on, independent Salesforce Marketing Cloud experience • Journey Builder program development and management • SQL and Automation Studio for segmentation and data extensions • AMPscript for dynamic content and personalization • SFMC–Salesforce CRM integration and pipeline attribution • Lead scoring models and MQL-to-SQL handoff logic • Experience leading or heavily contributing to a website migration or major CRO initiative with clear before-and-after performance data • Fluency with Google Ads, LinkedIn Ads, and Adobe Analytics or GA4 • Daily, genuine use of AI tools for content generation, workflow automation, and campaign optimization • Experience with Einstein features or Contact Builder is preferred • Experience marketing to more than one distinct buyer type is preferred • Experience in a lean, founder-led, or rapidly evolving marketing organization is preferred • Familiarity with AI-first search (GEO, AEO, AI Overviews) is preferred • Must be able to work in the United States; Yondr is unable to offer visa sponsorship

🏖️ Benefits

• 100% paid medical coverage plan option for employees and access to 15+ plan types, including PPO, HMO and HDHP • Dental and vision and ancillary benefits such as short-term disability, long-term disability and life insurance • Generous PTO for rest and recharge throughout the year • 12 weeks of paid parental leave • 1 week paid holiday break at the end of December, for a company-wide closure • 11 additional nationally recognized holidays • 401(k) offering • Tech tool preference, including choice of PC or Mac • Hybrid employees receive catered lunch twice a week