Events – Field Marketing Manager

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $80k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎪 Events

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This company has sponsored H1B visas in the past.

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Passport

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

📦 Logistics

🛍️ eCommerce

📋 Compliance

Logistics • eCommerce • Compliance

Passport is a global cross-border commerce enablement company that helps direct-to-consumer and ecommerce brands scale internationally. It provides end-to-end internationalization services including cross-border and DDP shipping to 180+ countries, in-country enablement (importer of record, local fulfillment), marketplace management, seller-of-record tax compliance, duty drawback recovery, and integrations with 3PLs and ecommerce platforms. Passport combines shipping, compliance, and localized storefront/fulfillment solutions to simplify and accelerate global expansion for B2B customers.

📋 Description

• Own the planning and execution of all Marketing-led events, including trade shows, conferences, executive and VIP experiences, customer/prospect events, dinners, webinars, virtual events, and other field activations • Manage events end-to-end, including event evaluation, budgeting, contracts, timelines, vendors, sponsorship deliverables, attendee coordination, travel/logistics, booth execution, swag, marketing promotion, meeting programs, and on-site support • Serve as the primary Marketing “quarterback” for major events, creating clear ownership and accountability across Marketing, Sales, BDR, RevOps, Partnerships, 3PL, and other participating teams • Maintain Passport's event calendar and evaluate opportunities based on audience fit, strategic importance, expected pipeline impact, cost, and historical performance • Support Partnerships- and 3PL-led events, HR-led offsites, and Passport-hosted experiences surrounding major industry events • Own virtual event execution, including webinars, partner webinars, panels, and other digital experiences • Define event goals, target audiences, success metrics, budgets, and expected outcomes • Coordinate pre-event, during-event, and post-event activities to generate measurable business results • Partner with Sales and BDR teams on target accounts, prospect lists, meeting-setting campaigns, messaging, attendee goals, outreach, lead nurturing, and pipeline acceleration • Establish lead capture and routing processes; coordinate post-event follow-up, lead handoffs, campaign membership, personalized outreach, and debriefs • Partner with RevOps on Salesforce campaigns, attribution, lead sources, meeting/Buyer Conversation tracking, opportunities, pipeline, and bookings • Own ROI tracking and event performance reporting • Own, implement, maintain, and continuously improve Passport's Events Playbook • Create scalable event templates, checklists, briefs, timelines, communication plans, and workflows • Lead cross-functional event kickoffs, planning meetings, and post-event debriefs • Identify and evaluate speaking opportunities, including keynotes, panels, fireside chats, roundtables, workshops, podcasts, webinars, and virtual summits • Develop topics, abstracts, speaker positioning, and supporting materials with Product Marketing, Content, Digital, and other stakeholders • Manage speaker submissions and participation logistics • Maintain a calendar of speaking opportunities, deadlines, placements, and outcomes • Equip event attendees with messaging, collateral, talking points, presentations, product demos, and competitive context • Prepare Sales and BDR teams through event-specific training • Gather and share customer, prospect, industry, competitor, and market-trend insights • Coordinate customer and prospect gifting, swag, sampling, and related field marketing initiatives

🎯 Requirements

• 3–5 years of experience in events, field marketing, or B2B marketing • Meaningful hands-on responsibility for event planning and execution • Demonstrated experience managing in-person events end-to-end, including conferences, trade shows, sponsorships, dinners, and other field activations • Experience executing webinars, partner programs, or other virtual events • Strong understanding of how events contribute to lead generation, pipeline, customer engagement, and revenue • Experience working closely with Sales, BDR/SDR, Partnerships, Revenue Operations, and Marketing teams • Familiarity with Salesforce and marketing/sales technology • Experience with HubSpot, Highspot, Sendoso, Salesloft, or similar platforms is a plus • Excellent project management skills • Ability to manage multiple events, budgets, vendors, timelines, deliverables, and stakeholders simultaneously • Exceptional attention to detail • Comfortable using data to set event goals, evaluate performance and ROI, identify areas for improvement, and inform future investment decisions • Strong written and verbal communication skills • Resourceful, proactive, and comfortable operating with autonomy in a fast-moving environment • Willing and able to travel when necessary (a few times per year) for events

🏖️ Benefits

• Remote work arrangement • Travel opportunities for events a few times per year