Director of Demand Generation

🕒 August 19

🇺🇸 United States – Remote

💵 $167k - $200k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 11%

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Logo of Pindrop

Pindrop

201 - 500 employees

Founded 2011

🛡️ Insurance

💼 Consulting

🏥 Healthcare

Insurance • Consulting • Healthcare

Pindrop is a leader in voice authentication and fraud detection, offering innovative solutions to enhance the security of voice communications. The company uses advanced technologies such as liveness detection, behavioral analysis, and voice biometrics to combat threats like deepfakes and spoofing in various sectors including banking, finance, insurance, and retail. Pindrop integrates with platforms like Five9 to provide multifactor authentication, ensuring both the protection of sensitive information and a seamless user experience. With a focus on securing call centers and smart devices, Pindrop helps businesses prevent fraud and improve customer interactions by leveraging cutting-edge audio, voice, and AI technologies. Their solutions are trusted by some of the largest financial institutions and insurance companies around the world.

📋 Description

• Own Pindrop's marketing-sourced pipeline across the Core product suite, Healthcare vertical, and Pulse for Meetings • Report to the VP of Growth and connect Growth pods, PMM, Brand, BDRs, Sales, and RevOps • Carry marketing-sourced pipeline targets and manage full-funnel performance from lead to closed-won • Run weekly readouts with cross-functional leads • Design and run integrated campaigns end-to-end, including audience targeting, messaging, channels, content, calendars, and budgets • Coordinate PMM, Brand, Digital, Lifecycle, ABM, BDR, and Sales campaign partners • Operate an agile, sprint-based campaign model from briefing through launch, learning, scaling, or sunsetting • Allocate budgets based on pipeline-per-dollar and manage agency and contractor resources • Use AI tooling to increase campaign velocity, personalization, and targeting precision • Begin as a hands-on individual contributor and grow into managing FTEs and contractors

🎯 Requirements

• 10+ years in B2B SaaS demand generation or growth marketing • 3+ years owning a marketing-sourced pipeline target • Proven experience operating an integrated campaign model spanning paid, email, events, ABM, webinars, and content • Track record of building demand engines at fast-paced, high-growth companies and moving at startup velocity • Experience orchestrating cross-functional teams (PMM, brand, digital, BDR, sales) to a shared revenue goal • Fluency in funnel math: conversion rates, velocity, CAC, pipeline coverage models • Hands-on experience with Salesforce, Marketo, and ABM platforms (Demandbase or 6sense) • Experience managing agencies and contractors • Experience in agile or sprint-based marketing teams

🏖️ Benefits

• Annual discretionary bonus eligibility • Diverse and inclusive work environment • Equal opportunity employment

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