Marketing Manager – Demand Gen, PMM

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🔥 33 minutes ago

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Pipe17

WebsiteLinkedInAll Job Openings

11 - 50 employees

📦 Logistics

💼 Consulting

🛍️ eCommerce

💰 $8M Venture Round on 2021-02

Logistics • Consulting • eCommerce

Pipe17 is a company specializing in omnichannel order management, providing a seamless and automated solution for ecommerce operations. Their platform, the Order Hub, offers capabilities for merchants and 3PLs to process orders efficiently across multiple channels and applications, utilizing AI technology. Pipe17 integrates various commerce systems, warehouses, and ERPs without the need for extensive IT resources. It offers real-time inventory updates, exception management, and enables businesses to scale efficiently while reducing operational costs. The company focuses on streamlining order flows, enhancing connectivity, and ensuring profitable growth for ecommerce businesses.

📋 Description

• Think PMM-first. Apply a product-marketing lens to everything: keep messaging, positioning, and customer/persona relevance sharp and consistent across campaigns and assets. • Run demand. Execute demand gen campaigns end to end, from email/nurture, webinars, lifecycle, and paid support through build, launch, and reporting. • Drive field. Own the logistics and execution of field marketing and events, from pre-event promotion to follow-up. • Activate partners. Turn partner co-marketing opportunities into live campaigns: joint webinars, co-branded content, and integration launches. • Support launches. Partner with Product Marketing on launches, sales enablement collateral, competitive one-pagers, and customer stories. • Connect the team. Be the glue across product marketing, content, demand, and partnerships: translate between teams and unblock the handoffs that stall. • Measure and iterate. Track what you ship, report on what's working, and iterate quickly.

🎯 Requirements

• 1-3 years in product marketing, marketing generalist, growth, or a related B2B SaaS marketing role (internships count). • A genuine product-marketing foundation: understanding of positioning, messaging, personas, and competitive framing, with real care for the words. • Excitement about breadth: wants to work across demand, field, partner, and PMM, not specialize in one lane yet. • A scrappy, self-directed, ship-it mindset; moves fast with light guidance. • Enough analytical comfort to instrument a campaign and read whether it worked. • Strong collaboration instincts and low ego.

🏖️ Benefits

• Competitive salary • Great healthcare + dental + vision coverage • Retirement plan • Pick your own equipment. We'll set you up with whatever Apple laptop + monitor combo you want plus any software you need. • Unlimited vacation policy. Plus we require you to take at least 2 weeks off each year. We see most employees take 4 weeks off per year. This isn't a vague policy where unlimited vacation means no vacation