Product Marketing Manager – Payments

🕒 September 15

🏢🏡 San Francisco – Hybrid

💵 $160.8k - $200.4k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

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Plaid

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2013

🔌 API

💳 Fintech

🤝 B2B

API • Fintech • B2B

Plaid is a fintech company that provides developer APIs and a global financial data network to connect apps to users' bank accounts and financial institutions. Its product suite (Auth, Identity, Balance, Transactions, Investments, Liabilities, Enrich, Transfer, Signal, Protect, Move, and others) enables fast onboarding, bank payments, credit underwriting, fraud and AML prevention, and personal and business financial management. Plaid connects to 12,000+ financial institutions across 20 countries, supports over one million daily connections, and is used by many fintechs, banks, and marketplaces to build open finance experiences and real-time financial insights.

📋 Description

• Craft clear, compelling positioning and messaging for Plaid’s solutions • Conduct competitive analysis and research to inform positioning and identify opportunities • Partner with Product to understand features and translate technical concepts into customer-facing content • Collaborate with Sales, Marketing, Enablement, Design, and Communications to create and distribute presentations, case studies, one-pagers, blog posts, webinars, and website updates • Build integrated campaigns targeting key customer segments to accelerate product adoption and expansion • Help bring Plaid’s vision for bank payments to life and make it the method of choice for Billers, Fintechs, and Financial Institutions

🎯 Requirements

• 6+ years of experience • 3+ years in product marketing or another strategic GTM role at a B2B software company • Outstanding written communication skills for marketing and sales collateral and internal strategy articulation • Strong verbal communication and presence when engaging with leaders at large fintechs and financial institutions in the U.S. • Proven success launching new solutions and driving market adoption • Ability and desire to engage deeply with Product, Marketing, and Sales partners • Fintech payments experience is a nice-to-have • Must be able to work from the Plaid office associated with the role at least 3 days per week, with or without reasonable accommodation

🏖️ Benefits

• Equity • Medical insurance • Dental insurance • Vision insurance • 401(k) • Reasonable accommodations for candidates with disabilities