
201 - 500 employees
🚘 Automotive
📣 Marketing
☁️ SaaS
💰 Venture Round on 2019-05
Automotive • Marketing • SaaS
PureCars is a company that offers advanced data-driven marketing solutions specifically for automotive dealers. They focus on attracting and converting more customers through their comprehensive digital advertising services and customer data platform, known as The AutoMiner. By leveraging unmatched data capabilities, market insights, and reporting, PureCars helps dealers make impactful marketing decisions. Their omni-channel approach includes digital advertising, social media, OTT & video, direct mail, and email marketing. With a strong network of OEM partnerships and access to leading advertising partners in North America, PureCars positions itself as a leader in automotive marketing innovation.
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201 - 500 employees
🚘 Automotive
📣 Marketing
☁️ SaaS
💰 Venture Round on 2019-05
Automotive • Marketing • SaaS
PureCars is a company that offers advanced data-driven marketing solutions specifically for automotive dealers. They focus on attracting and converting more customers through their comprehensive digital advertising services and customer data platform, known as The AutoMiner. By leveraging unmatched data capabilities, market insights, and reporting, PureCars helps dealers make impactful marketing decisions. Their omni-channel approach includes digital advertising, social media, OTT & video, direct mail, and email marketing. With a strong network of OEM partnerships and access to leading advertising partners in North America, PureCars positions itself as a leader in automotive marketing innovation.
• Lead the end-to-end project management process for new campaign launches, new process integrations, and partnership initiatives • Drive cross-functional alignment across Strategic Planning, Media Buying, Creative Development, Operations, and Account Management • Ensure initiatives progress smoothly from discovery through business readiness • Collaborate with Media Integration Leads and agency department leads • Ensure documented requirements, expectations, measurement criteria, and timelines for each initiative • Manage traditional and digital media go-to-market processes across cross-functional teams and departments • Manage the creative production process across cross-functional teams • Coordinate PureCars and external partnerships for meetings, initiatives, and enterprise client goals • Own timelines and master scheduling for all channels and initiatives • Serve as day-to-day contact for meeting logistics and stakeholder follow-up • Evaluate processes to identify efficiencies, dependencies, and roadblocks • Develop cross-functional playbooks for improved ways of working
• Automotive experience preferred • Retail media experience required • Ability to lead projects from inception to completion on time and within budget • Ability to define project scope, plan tasks, manage resources, coordinate teams, and communicate with stakeholders • Experience developing project plans and overseeing budgets and schedules • Ability to identify and mitigate risks efficiently • Ability to document project requirements, processes, and expectations • Strong attention to detail and organizational skills • Clear written and verbal communication • Proactive, independent, and able to operate in ambiguity • PMP Certification • Sigma Six • PMI Certification • Monday.com proficiency, or willingness to become certified within 30 days • JIRA/Confluence certification • Miro experience is a plus, not required • Google Ads and Google Analytics 4 familiarity is a plus, not required • Traditional media/Media Buying familiarity is a plus, not required • Ability to think strategically and proactively, solve problems, and develop independently • Right to work in the US
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