Brand and Business Strategist

🔥 0 minutes ago

🏄 California, New York – Remote

🏄 California – Remote 🗽 New York – Remote

💵 $160k - $175k / year

⏰ Full Time

🟠 Senior

🔴 Lead

👻 Ghost score 0%

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Quigley-Simpson

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2002

📣 Marketing

📱 Media

🤝 B2B

Marketing • Media • B2B

Quigley-Simpson is a full-service, brand-led marketing agency that combines creative, media, analytics and data to drive measurable growth for clients. With over 20 years of experience and offices in Los Angeles and New York, the firm offers services across brand strategy, demand marketing, project and account management, and integrated campaign execution for a mix of corporate and nonprofit clients. Quigley-Simpson emphasizes performance-driven storytelling, programmatic media solutions, and measurable impact across the customer journey.

📋 Description

• Develop and execute brand and business strategies that strengthen brand identity, increase market relevance, and support business and revenue growth • Build Quigley-Simpson’s strategy function, including processes, tools, and standards • Develop and maintain clients’ overall brand strategy and positioning • Conduct market, competitor, cultural, and consumer research • Identify target audiences, customer needs, and market opportunities • Define brand purpose, vision, values, personality, and messaging • Develop positioning and differentiated value propositions • Create brand messaging frameworks and communication strategies • Help manage brand guidelines and ensure consistent brand expression across channels • Guide campaigns and creative work to ensure brand consistency • Translate business objectives into brand and marketing strategies • Monitor brand perception, awareness, and competitive positioning • Analyze campaign and market performance and recommend improvements • Identify new sources of brand and business growth from underserved audiences, markets, and product offerings • Present strategic recommendations and insights to senior stakeholders • Create a point of view on AI and emerging tools for strategy and creative development • Establish a repeatable insight-to-strategy-to-execution-to-results-to-learning system with operational cadence, tools, and governance • Make strategy visible, practical, and embedded in everyday agency work • Lead strategic development on new business pitches with growth, creative, media, and account leadership • Serve as a senior strategic counselor to key clients and high-value prospects

🎯 Requirements

• Client or agency marketing leadership roles • 15+ years of experience • Experience in brand strategy, marketing strategy, advertising, and consumer insights • Strong research, analytical, and strategic-thinking skills • Excellent written and verbal communication • Ability to turn complex research into clear strategic recommendations • Strong presentation and storytelling skills • Experience working cross-functionally with creative and marketing teams • Track record of recruiting and developing strategic talent • Knowledge of emerging innovation and tools and how they accelerate growth • Builder mindset focused on creating tools, processes, and operational improvements • Preferred: Consumer and market research • Preferred: Competitive analysis • Preferred: Brand positioning • Preferred: Audience segmentation • Preferred: Messaging and storytelling • Preferred: Marketing strategy • Preferred: Campaign development • Preferred: Data and insights interpretation • Preferred: Presentation development • Preferred: Knowledge of digital and social media marketing