Digital Media Manager

Job not on LinkedIn

🔥 13 hours ago

🇺🇸 United States – Remote

💵 $95k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Recruit WA

WebsiteLinkedInAll Job Openings

1 - 10 employees

🏗️ Construction

🏥 Healthcare

📦 Logistics

Construction • Healthcare • Logistics

Recruit WA is an annual recruitment and upskilling event held in conjunction with the Perth Tradie Expo at Ascot Racecourse. The event brings together businesses from a variety of sectors, including construction, engineering, infrastructure, mining, transport, education, and healthcare, to connect with 'job-ready' individuals seeking new challenges and employment opportunities. Companies have the opportunity to showcase their employment opportunities in a relaxed, village-style environment, while attendees can explore a broad range of job openings. Recruit WA is designed for skilled and semi-skilled candidates and attracts a large number of attendees looking for employment across multiple sectors.

📋 Description

• Own end-to-end Meta and TikTok strategy, budget, and day-to-day execution for legal lead-generation brands • Set audience, practice-area, market, and language strategies across brands • Allocate, pace, defend, and reallocate budgets based on performance by geography and market dynamics • Build and manage campaigns directly, including account structure, audience strategy, bidding, placements, exclusions, budget pacing, and daily optimization • Brief creative teams, interpret performance data, identify creative fatigue, and shape testing plans • Partner with the CRO team on landing-page and conversion optimization • Coordinate page and creative testing calendars to avoid confounding results • Ensure clean downstream measurement using Conversions API, offline conversion imports, and value-based signals where applicable • Build reporting that connects spend to retained cases rather than form fills • Perform QA across campaign setup, tracking, and landing pages, and drive issues to resolution • Deliver regular performance reporting covering results and next actions • Monitor competitor activity in owned channels • Evaluate and test additional channels including Reddit, Snapchat, Pinterest, connected TV, creator, and affiliate partnerships • Collaborate daily with creative, analytics, and paid search teams • Maintain campaign compliance with attorney advertising rules and platform policies

🎯 Requirements

• 4+ years running paid social as the hands-on buyer • Meaningful experience in both Meta Ads Manager and TikTok Ads Manager • Experience acquiring consumer leads that a sales or intake team then works; lead generation rather than ecommerce • Experience optimizing to downstream outcomes such as cost per qualified lead, cost per sale, or cost per retained case • Direct ownership of a meaningful budget, with authority to reallocate it • Ability to work with creative and CRO teams • Ability to write usable concept briefs and provide actionable designer/editor feedback • Ability to contribute to testing plans that produce conclusions • Proficiency with DOMO, Tableau, Power BI, or advanced Excel • Bachelor's degree in marketing, advertising, business, or a related field • Professional fluency in Spanish and English (moves candidates to the top of the list) • Experience with multicultural direct response and Hispanic audiences (moves candidates to the top of the list) • Legal lead generation or adjacent high-intent regulated-vertical experience (moves candidates to the top of the list) • Experience with offline conversion pipelines, Conversions API implementations, or tracking infrastructure (moves candidates to the top of the list) • Experience across additional channels such as Reddit, Snapchat, Pinterest, connected TV, YouTube, or creator partnerships (moves candidates to the top of the list)

🏖️ Benefits

• 3 Weeks Paid Time Off • 12 Weeks of Paid Parental Leave • Comprehensive Insurance Coverage (Medical, Dental, Vision, etc.) • 401(k) Retirement Savings Plan • Wellness Initiatives/Employee Assistance Program • Rewards and Recognition Programs • Career Development Opportunities • 10% annual bonus