
201 - 500 employees
Founded 1970
🤝 Non-profit
📣 Marketing
đź’° Private Equity Round on 2019-01
Non-profit • Marketing • Data Management
RKD Group is a growth accelerator that specializes in integrated marketing services tailored for nonprofits. They provide various solutions including strategic planning, audience development, and creative services to enhance donor engagement and fundraising efforts. By utilizing advanced analytics and data management, RKD Group helps organizations create personalized experiences and optimize their marketing strategies to maximize donor relationships and drive philanthropic growth.
🔥 0 minutes ago
🇺🇸 United States – Remote
đź’µ $110k - $130k / year
⏰ Full Time
đź”´ Lead
🛍️ E-commerce
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201 - 500 employees
Founded 1970
🤝 Non-profit
📣 Marketing
đź’° Private Equity Round on 2019-01
Non-profit • Marketing • Data Management
RKD Group is a growth accelerator that specializes in integrated marketing services tailored for nonprofits. They provide various solutions including strategic planning, audience development, and creative services to enhance donor engagement and fundraising efforts. By utilizing advanced analytics and data management, RKD Group helps organizations create personalized experiences and optimize their marketing strategies to maximize donor relationships and drive philanthropic growth.
• Lead a portfolio of high-value and/or complex client accounts as the senior strategic partner • Hold accountability for overall client satisfaction, retention, and revenue performance across the portfolio • Set the strategic vision for each account and align digital programs to client mission and business goals • Lead senior client presentations, annual reviews, and strategic planning sessions • Develop integrated digital strategies spanning email, CRO, paid search, paid social, programmatic, texting, and emerging channels • Provide forward-thinking perspectives on digital trends, audience behavior, and technology • Lead budget development, multi-year projections, and financial reporting at the account level • Represent RKD's digital capabilities and point of view with confidence and credibility • Set standards for integrated digital strategy development and execution • Drive innovation in digital program design and maintain current channel trends and industry best practices • Oversee portfolio-level performance against client goals and RKD benchmarks • Oversee budgets, revenue targets, and financial projections across the Digital Experience portfolio • Drive client retention, contract renewals, and scope growth • Partner with Pod Managers, department heads, and senior leadership to drive integrated, high-quality delivery • Improve cross-functional workflows, tools, and processes • Lead or co-lead new business efforts, including RFPs, pitches, and proposals • Define and articulate RKD's digital experience value proposition • Grow existing accounts through proactive identification of new service opportunities • Serve as a senior leader responsible for the overall performance, growth, and culture of the Digital Experience team portfolio
• Bachelor's degree required; advanced degree strongly preferred • 7-10 years of experience in digital marketing, with significant leadership experience in an agency setting • Proven success leading integrated digital programs and managing multi-million-dollar account portfolios • Exceptional executive communication and presentation skills • Deep expertise across digital channels including email, paid media, CRO, and texting • Strong business acumen with experience managing budgets, projections, and P&L • No sponsorships available for this position
• Full range of benefits • Highly competitive compensation commensurate with experience
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