Account-Based Marketing Strategist – AI Data Services

🔥 1 minute ago

🌐 United States, Canada – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote

💵 $110k - $125k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

🤖 Artificial Intelligence

👻 Ghost score 1%

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RWS Group

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RWS Group is a leading provider of AI-powered language services and technology, specializing in translation and localization for a variety of industries. With a focus on enhancing global communication, RWS offers solutions that improve translation quality, manage multilingual content, and streamline the localization process. Their services cater to sectors such as aerospace, finance, legal, life sciences, and technology, leveraging advanced AI to ensure clients can effectively connect across languages and cultures.

📋 Description

• Own the marketing strategy for TrainAI across a portfolio of named target accounts • Partner with sales leads on account planning • Research accounts, map stakeholders, identify entry points and opportunities, and develop ABM strategies • Run continuous account research to keep positioning and ABM strategy current • Create account-specific narratives, content, and engagement programs • Develop personalized sales enablement materials, presentations, one-pagers, brochures, proposals, RFP responses, emails, ads, and web content • Maintain a weekly communications cadence with TrainAI business development managers • Execute strategic communications into target accounts • Maintain real-time ABM reporting with marketing operations on engagement, buyer engagement, MQAs, sales cycle length, deal size, and revenue impact • Contribute successful ABM plays to a shared AI-based TrainAI ABM framework • Support cross-account marketing activities including brand awareness campaigns, organic social media management, value-added content production, and event participation

🎯 Requirements

• 3+ years’ ABM or strategic account marketing experience into large, complex B2B enterprise or hyperscaler accounts • Experience with technical buyers and lengthy, multi-stakeholder sales cycles • Passion for the AI industry and willingness to develop sufficient technical knowledge to discuss AI training data with an ML lead • Curious, fast-learning, and genuinely willing to evolve how they work • Already uses AI to compress research-to-asset from weeks to hours • Maintains judgment on quality and knows when an AI draft is confidently wrong • Willingness to extend and improve reusable skills and agents • Familiarity with ABM tech/tools such as 6Sense, Influ2, and Mutiny • Commercial literacy, including ability to read a pipeline and a stakeholder map • Ability to work fluently across disciplines and specialist teams • Experience working in the AI data services space is preferred

🏖️ Benefits

• 25 days of paid time off (15 vacation days and 10 sick days) • Company holidays • Birthday day off • Paid time for volunteering in your community • 100% paid parental leave • 401(k) retirement plan and company match • Company-wide agile work policy supporting flexibility, trust, and work-life balance • Ongoing learning and professional development programs • Opportunities to expand skills and career • Collaborative and inclusive global work environment

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