Vice President – Product Marketing

🔥 12 hours ago

🇺🇸 United States – Remote

💵 $215.2k - $300k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Seismic

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2010

📣 Marketing

💼 Consulting

🏥 Healthcare

Marketing • Consulting • Healthcare

Seismic is a digital platform that enables businesses to connect with their audiences seamlessly through innovative solutions such as QR codes, URL shortening, and analytics tracking. It simplifies the process of creating engaging content and building brand connections by offering tools for mobile-friendly landing pages, customizable QR codes, and comprehensive link management. Used by various industries, Seismic facilitates better engagement and communication with audiences, whether in retail, healthcare, or financial services.

📋 Description

• Define Seismic’s product and platform positioning, messaging, and value proposition for the combined Seismic and Highspot portfolio • Translate AI agents, content and knowledge management, enablement, engagement, learning, coaching, analytics, and workflows into a platform narrative • Articulate Seismic’s problems solved, differentiation, and expected business outcomes • Partner with Product to connect strategy and roadmap to customer needs, competitive dynamics, and market opportunity • Lead product architecture, naming, packaging, and pricing programs • Build and lead a global product marketing organization spanning platform, products, AI, solutions, competitive intelligence, and industries • Own go-to-market strategy and execution for major product launches and releases • Equip the field with messaging, sales plays, proof points, demos, and competitive intelligence • Establish competitive intelligence across competitors, adjacent platforms, emerging AI companies, and build-versus-buy alternatives • Bring market and customer insight into Product and influence priorities and investment decisions • Partner across Marketing to turn product innovation into sustained market impact • Develop expertise in regulated-market workflows, buyers, regulatory environments, data requirements, governance models, and risk considerations • Translate permissions, governance, auditability, security, compliant personalization, and responsible AI into customer value • Partner with Product and industry leaders on regulated-environment requirements and investments • Build differentiated industry narratives without fragmenting Seismic into vertical products

🎯 Requirements

• 15+ years of B2B enterprise technology experience, including significant product marketing leadership • Experience leading product marketing for a scaled enterprise software, SaaS, AI, CRM, revenue technology, content, workflow, or adjacent platform company • Demonstrated ability to turn complex, multi-product technology into a simple, differentiated platform story • Strong understanding of enterprise AI, including agents, generative AI, data, context, governance, and workflow automation • Experience integrating or repositioning products following an acquisition, merger, or major portfolio expansion is beneficial • Ability to operate credibly with Product and Engineering while creating narratives for CEOs, CROs, CMOs, CIOs, and frontline GTM leaders • Experience building and leading high-performing global product marketing teams • Substantial experience in financial services and/or healthcare and life sciences is ideally desired • Understanding of governance, approvals, permissions, auditability, security, data lineage, compliance, and risk management in regulated sectors • Comfort discussing AI agents and product architecture, revenue outcomes, governance, and risk • Ability to work in a global product marketing leadership role

🏖️ Benefits

• Benefits and perks for the whole self, varying by country • Incentive plans in addition to base salary • Reasonable accommodation available during the application or recruiting process • Equal opportunity employment