Senior Director – GTM, Marketing Strategy

🔥 17 hours ago

🇺🇸 United States – Remote

💵 $200k - $230k / year

⏰ Full Time

🟠 Senior

🎁 Product Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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SHI International Corp.

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

💼 Consulting

📦 Logistics

🏭 Manufacturing

Consulting • Logistics • Manufacturing

SHI International Corp. is a leading IT solutions provider that offers a comprehensive range of hardware and software products, alongside expert services for businesses of all sizes. With over 35 years of experience, SHI specializes in software licensing, cloud transformations, cybersecurity enhancements, and IT asset management, serving both commercial and public sector markets. The company partners with a vast network of major technology brands to deliver tailored solutions that meet specific technological needs.

📋 Description

• Define and lead the strategic vision for GTM and marketing programs • Establish a cohesive, multi-year roadmap aligned to revenue growth and business priorities • Partner with executive marketing and GTM leadership on strategic planning, investment allocation, and prioritization • Drive alignment across marketing, sales, and operations through scalable frameworks, governance, and execution models • Evaluate and prioritize marketing programs and transformation initiatives based on market opportunity, customer impact, and ROI • Leverage analytics, market insights, and performance data to optimize marketing investment strategies • Connect cross-functional teams and align long-term strategy with day-to-day execution • Develop executive-level narratives, presentations, and recommendations • Establish KPI frameworks, measurement models, and attribution methodologies • Conduct market, competitive, and customer analysis to identify growth opportunities and transformation areas • Champion innovative tools, technologies, and AI-driven insights • Build repeatable strategic planning and evaluation frameworks for consistent prioritization and execution

🎯 Requirements

• Completed Bachelor’s degree or equivalent relevant experience required • 8-10 years of experience in Marketing, Communications, or a relevant functional area • Demonstrated success leading strategic planning, transformation initiatives, or large-scale marketing programs • Strong understanding of the end-to-end marketing lifecycle, including campaign planning, execution, and measurement • Experience in demand generation and optimizing marketing investment strategies • Proven ability to influence executive stakeholders and translate complex insights into actionable strategies • Ability to travel to SHI, Partner, and Customer Events • Ability to travel 25% • Expertise in developing and executing GTM and marketing strategies that drive measurable business outcomes • Advanced ability to synthesize complex data into actionable insights and executive-level recommendations • Strong proficiency with marketing analytics, attribution models, and performance measurement frameworks • Deep understanding of market dynamics, customer segmentation, and competitive positioning • Proven ability to lead large-scale, cross-functional initiatives and transformation programs

🏖️ Benefits

• Continuous professional growth and leadership opportunities • Health, wellness, and financial benefits • Medical, vision, and dental benefits • 401K • Flexible spending • World-class facilities and technology provided in offices or remotely