Marketing Account Manager

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $90k - $95k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

👻 Ghost score 0%

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Logo of SmartBug Media

SmartBug Media

201 - 500 employees

Founded 2007

📣 Marketing

🤝 B2B

💼 Consulting

💰 Private equity on 2020-03

Marketing • B2B • Consulting

SmartBug Media is a digital marketing agency that specializes in inbound marketing, content strategy, demand generation, and HubSpot-focused marketing automation and implementations. The firm helps companies grow by building content-driven campaigns, optimizing SEO and paid media, implementing and managing HubSpot CRM and marketing tools, and providing strategic consulting on go-to-market and lead generation. SmartBug primarily serves B2B clients and acts as a solutions partner for marketing technology and automation.

📋 Description

• Serve as the primary relationship lead and main point of contact for client communication • Build trusted-advisor relationships with client stakeholders and C-suite executives • Own client meeting cadence, including agendas, recaps, follow-ups, and action-item tracking • Solicit client feedback, conduct NPS and satisfaction check-ins, and identify friction points • Communicate and reinforce strategy roadmaps, translating agency work into business value • Own client happiness, account retention, onboarding, and account health monitoring • Act as the internal voice of the client and resolve high-level concerns or business pivots • Monitor account financial health, manage scope, and handle change-order conversations • Own renewal timing and renewal conversations with Sales, Finance, and delivery leadership • Identify account expansion opportunities and partner with Sales and Strategy on additional services • Drive collection of client reviews, case studies, and awards • Develop fluency in clients’ business models, buyers, success metrics, industries, and relevant systems • Maintain HubSpot and client-side platform literacy for credible status, reporting, and value discussions

🎯 Requirements

• 5–7 years in high-level account management or client services within a digital agency environment • High EQ with proven ability to manage complex human dynamics and build trust with senior-level executives • Exceptional verbal and written communication skills, with a focus on storytelling the value of the agency’s work • Highly organized and detail-oriented, with ability to manage multiple accounts and competing priorities • Understanding of agency economics, including retention metrics, lifetime value (LTV), and account growth • Sufficient HubSpot ecosystem knowledge to discuss project status and strategic value with clients • Bachelor’s degree in Communications, Marketing, Business, or a related field • Strongly preferred: experience in a HubSpot Partner agency environment or with HubSpot-centric client engagements • Strongly preferred: familiarity with CRM platforms, particularly HubSpot • Strongly preferred: experience with customer success platforms such as Gainsight or ChurnZero • Strongly preferred: experience managing a portfolio of accounts with $1M+ in combined ARR • Strongly preferred: remote client-facing experience in a distributed environment • Strongly preferred: background in digital marketing, inbound strategy, or marketing operations • Strongly preferred: experience facilitating executive business reviews (EBRs) or quarterly business reviews (QBRs)

🏖️ Benefits

• Fully remote work • Remote-by-design distributed team • Client-facing professional development through executive and strategic account work

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