Industry Principal, Office of the CMO – Regulated Industries

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🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $255.6k - $335.5k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Snowflake

WebsiteLinkedInAll Job Openings

5001 - 10000 employees

Founded 2012

💼 Consulting

📣 Marketing

Consulting • Marketing • Cloud Computing

Snowflake is a cloud-based data-warehousing company that provides a platform for data storage, processing, and analytics. It allows businesses to store data in a centralized location and perform complex queries and analytics on that data efficiently. Snowflake is designed to handle a wide range of data workloads and can scale dynamically to meet the needs of growing businesses.

📋 Description

• Represent Snowflake to the Office of the CMO across regulated industries • Lead strategic engagements with CMOs, marketing analytics leaders, media directors, CRM, loyalty, MarTech, and AdTech operations, alongside compliance officers • Translate business priorities in measurement, identity resolution, audience activation, personalization, and next-best-action intelligence into Snowflake architectures and roadmaps • Create demonstrable examples using Snowflake AI and data capabilities, including privacy-safe MTA, MMM, incrementality testing, consent-aware IDR, audience intelligence, propensity scoring, compliant decisioning models, agentic marketing copilots, and secure data clean rooms • Package successful approaches into reusable reference architectures, playbooks, and assets • Align with sales, solution engineering, product, and MarTech/AdTech partners • Share thought leadership through customer workshops, enablement, webinars, and industry events • Report to the Global Head of Business Solutions

🎯 Requirements

• Meaningful experience inside a financial services, insurance, or healthcare organization in marketing analytics, AdTech, CRM, customer experience, or marketing technology • Working knowledge of FCRA, GLBA, HIPAA, state privacy laws, consent, and industry regulations • Practical command of marketing and advertising measurement, including MTA, MMM, incrementality testing, and ROAS/LTV optimization • Experience with identity resolution graphs, audience strategy, CDPs/AdTech activation platforms, and journey decisioning programs • Experience building, guiding, or evaluating predictive AI, generative AI, and agentic workflows in marketing and advertising • Complementary depth in Machine Learning (ML) ideal • Comfort with modern data architecture and ability to engage with data and engineering teams • Record of measurable business impact, including revenue, pipeline, or programs influenced • Confidence presenting to and advising senior executives • Proven ability to partner with sales, solution engineering, product, and partners • Bachelor's degree in marketing, business, statistics, economics, computer science, or equivalent practical experience • 15+ years of experience in marketing analytics, AdTech, marketing technology, customer data, identity resolution, or related consulting, with significant time working on or with brand-side marketing in regulated industries • Willingness to travel for customer meetings, field events, and industry conferences

🏖️ Benefits

• Commission plan; common total on-target earnings of $340,800–$447,300 • Equity plan • Medical insurance • Dental insurance • Vision insurance • Life insurance • Disability insurance • 401(k) retirement plan • Flexible spending account • Health savings account • At least 12 paid holidays • Paid time off • Parental leave • Employee assistance program • Other company benefits

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