
201 - 500 employees
Founded 2011
š¼ Consulting
š£ Marketing
š Real Estate
Consulting ⢠Marketing ⢠Real Estate
<CINC> CINC is an all-in-one SaaS platform that provides real estate teams, brokers, and agents with lead generation, IDX websites, an intelligent CRM, marketing campaign management (Google/Facebook), automation tools, mobile apps, and AI-powered conversational lead conversion. The company also offers training, support, and a referral network to help brokerages and growing teams scale their businesses and convert leads more efficiently.
š„ 3 minutes ago
š¤ Texas ā Remote
ā° Full Time
š“ Lead
šÆ Chief Marketing Officer (CMO)
š¦ H1B Visa Sponsor
š» Ghost score 10%
Where this job comes from
Posted on CINC's careers page, not through a job board
First seen by Remote Rocketship 3 minutes ago

201 - 500 employees
Founded 2011
š¼ Consulting
š£ Marketing
š Real Estate
Consulting ⢠Marketing ⢠Real Estate
<CINC> CINC is an all-in-one SaaS platform that provides real estate teams, brokers, and agents with lead generation, IDX websites, an intelligent CRM, marketing campaign management (Google/Facebook), automation tools, mobile apps, and AI-powered conversational lead conversion. The company also offers training, support, and a referral network to help brokerages and growing teams scale their businesses and convert leads more efficiently.
⢠Develop and own a comprehensive marketing strategy aligned with company objectives and revenue goals ⢠Define brand positioning, differentiation, value propositions, and messaging across key customer segments ⢠Translate market insights, customer needs, and competitive intelligence into marketing priorities ⢠Build integrated plans connecting brand awareness, organic growth, demand generation, product marketing, and customer engagement ⢠Establish a consistent brand narrative across marketing channels and customer touchpoints ⢠Lead, coach, and develop a team of three marketing professionals ⢠Set priorities, ownership, expectations, planning processes, and definitions of success ⢠Own the overall marketing budget and align investments with strategy and revenue objectives ⢠Define marketing KPIs, performance dashboards, and reporting ⢠Use data to guide strategy, investments, evaluation, and optimization ⢠Develop integrated campaigns across organic, paid, email, social, events, and other channels ⢠Lead content marketing, SEO/AEO/GEO, social media, partnerships, and thought leadership initiatives ⢠Provide strategic direction for demand generation, paid media allocation, and campaign optimization ⢠Align Marketing and Sales on goals, demand generation spend, lead volume, conversion rates, lead quality, pipeline contribution, and marketing ROI ⢠Ensure Sales has a predictable pipeline of qualified leads ⢠Partner with Sales to improve lead-funnel conversion ⢠Own marketing strategy for new product, feature, and enhancement launches ⢠Partner with Product, Sales, and Training on positioning, messaging, launch plans, and execution ⢠Develop launch campaigns that drive awareness, interest, and customer adoption
⢠Significant experience in B2B marketing, ideally in SaaS, technology, or a subscription-based business ⢠Proven success developing marketing strategies, positioning products, and building brand awareness in competitive markets ⢠Experience leading product marketing, go-to-market strategies, and successful product or feature launches ⢠Deep understanding of organic growth, content marketing, SEO, AI search trends, and modern demand generation ⢠Experience owning marketing budgets and managing investments against measurable business outcomes ⢠Experience leading small, high-performing marketing teams and managing cross-functional initiatives ⢠Strong understanding of the relationship between marketing, sales pipeline, customer acquisition, product adoption, and revenue ⢠Excellent analytical skills and experience using data, attribution, and performance metrics to inform decisions ⢠Exceptional communication, storytelling, and stakeholder management skills ⢠Experience in real estate technology or the real estate industry is strongly preferred ⢠Strategic thinking, decisiveness, and ability to connect marketing activities to business outcomes ⢠Ability to improve existing processes, introduce better ways of working, and build stronger teams ⢠Collaborative approach and ability to work across teams ⢠Resourcefulness in making a large impact with a small team and limited resources ⢠Hands-on approach to strategy, campaign data, messaging, and execution ⢠Ability to test assumptions, measure results, and make evidence-based decisions ⢠Strong focus, organization, structure, discipline, and accountability ⢠Ability to empower a team through clear goals, ownership, and accountability without micromanaging
⢠Competitive executive compensation ⢠Benefits ⢠Generous ESPP through FNF ⢠Collaborative, entrepreneurial environment ⢠Opportunity to make a meaningful impact ⢠Opportunity to shape marketing direction, build the brand, bring innovative products to market, develop a talented team, and work closely with business leaders
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