Senior Manager, Brand Activation – Social, Creator, Experiential

🕒 September 30

❄️ Minnesota – Remote

❄️ Minnesota – Remote

💵 $115k - $130k / year

⏰ Full Time

🟠 Senior

💃 Brand Manager

👻 Ghost score 7%

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• Open for 46 days.

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So Good So You

WebsiteLinkedInAll Job Openings

51 - 200 employees

🍽️ Food & Beverage

🏥 Healthcare

🧘 Wellness

Food & Beverage • Healthcare • Wellness

So Good So You is a company specializing in organic, cold-pressed juice shots designed to support various health functions such as immunity, energy, digestion, and mood enhancement. Their products are crafted with sustainability in mind, using nutrient-dense superfoods and certified organic ingredients. So Good So You is committed to creating environmentally friendly products, utilizing 100% renewable energy and recyclable packaging. The company prides itself on its mission to contribute positively both to the health of its customers and the planet.

📋 Description

• Turn broader brand strategy into social, creator, influencer, partnership, experiential, and community-building programs • Develop plans, programs, and experiences that bring the brand to life and drive attention, conversation, and sharing • Build community and grow conversation around So Good So You • Monitor social, creators, culture, and consumer behavior to identify opportunities • Connect social, creators, partnerships, community, and real-world experiences into integrated programs • Lead and develop the team by setting priorities, providing feedback, creating accountability, and supporting growth • Coordinate internal teams and external agencies, creators, partners, and specialists to execute plans • Set goals, assess performance and consumer feedback, and improve future decisions • Report to the Director of Marketing

🎯 Requirements

• 5+ years of experience in brand activation, integrated marketing, social, influencer/creator, community, experiential, partnership, integrated, or consumer marketing • Track record of building modern, social-first consumer brands • Significant experience with social media and understanding of social platforms, creators, trends, communities, and how brands earn attention • Experience across social, influencer/creator, partnerships, experiential, and community • Experience turning brand strategy or a brief into a clear plan and leading work from idea through execution • Experience managing and developing people and leading agencies, contractors, creators, and external partners • Strong creative judgment and communication skills • Bachelor's degree in Marketing, Communications, Business, or a related field preferred • Pre-employment drug testing and background check required • Must meet employment eligibility requirements verified through E-Verify

🏖️ Benefits

• Health, dental, and vision insurance — employer covers 80% of premiums for employee and dependents • 401(k) with a 3% company match • $500 annual company contribution to FSA • Discretionary Time Off — no accrual, take the time needed (exempt roles) • 12 weeks Paid Primary Caregiver Leave • 4 weeks Paid Secondary Caregiver Leave • Short Term and Long Term Disability, Life Insurance, and AD&D coverage • Team gatherings and volunteer days throughout the year

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