Director of Product Marketing

🕒 July 16

🇺🇸 United States – Remote

💵 $184.2k - $250k / year

⏰ Full Time

🔴 Lead

🎁 Product Marketing

👻 Ghost score 15%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Storyblok

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2017

☁️ SaaS

🤝 B2B

🔌 API

SaaS • B2B • API

Storyblok is a leading headless content management system (CMS) company, providing a powerful and flexible platform for developers and marketers to create, manage, and optimize digital content across multiple channels. Recognized as a top enterprise headless CMS, Storyblok enables seamless content delivery and management for various industries including retail, technology, finance, and education. The platform supports a range of technologies such as Vue, Nuxt, Next. js, and React, empowering users to achieve faster development times and enhanced digital experiences. Trusted by companies like Tesla, Nissan, and Oatly, Storyblok offers robust API integrations and developer tools to streamline content operations and drive significant ROI for businesses worldwide.

📋 Description

• Shape how we position, launch, and grow our product in the market • Guide a talented team focusing on sales enablement, website conversion, feature adoption, and market positioning • Elevate our product marketing function to influence revenue, customer acquisition, and market leadership • Own and evolve our core messaging and differentiated value proposition across all audiences • Direct ongoing customer, market, and competitive research programs • Set standard for translating product capabilities into solution-oriented messaging • Own GTM strategy for major product and feature launches • Build a structured sales playbook program aligned to product capabilities and customer pain points • Define and lead the analyst relations strategy to secure participation in key evaluations • Partner with Growth Marketing and Web leadership to ensure product positioning is represented site-wide • Lead and mentor the Product Marketing team

🎯 Requirements

• 8+ years of experience in Product Marketing, with at least 2+ years in a leadership role. • Proven experience in a fast-growing B2B SaaS environment. • Strong understanding of PLG motions, SaaS business models, and the product lifecycle. • Demonstrated success in GTM execution, analyst engagement, and pricing strategy. • Exceptional communication skills and executive presence. • Skilled in cross-functional collaboration and stakeholder influence. • Familiarity with tools like Salesforce, Marketing Automation, G2, and PMM platforms (e.g., Klue) a plus. • Demonstrates AI literacy, with the ability to leverage AI tools to enhance productivity, decision-making, and quality of work while applying sound judgment and critical thinking.

🏖️ Benefits

• Monthly remote work stipend (home internet costs, electricity) • Home office equipment package right at the start (laptop, keyboard, monitor…) • Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding • Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays • Personal development fund for courses, books, conferences, and material • VSOP (Virtual Stock Option Plan) • The annual international team-building trip, quarterly and monthly online get-togethers • As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules • An international team that loves to have fun at work and works hard together to accomplish shared goals