Digital Marketing Operations Manager

Job not on LinkedIn

🔥 8 minutes ago

🐊 Florida, North Carolina, +3 more states – Remote

🐊 Florida – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🚗 Michigan – Remote 🎸 Tennessee – Remote

💵 $102.6k - $222.3k / year

⏰ Full Time

🟠 Senior

🔴 Lead

⚙️ Marketing Operations

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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Stryker

WebsiteLinkedInAll Job Openings

10,000+ employees

Founded 1941

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Stryker is a global leader in medical technology, providing innovative products and services across the healthcare sector. With a presence in countries across the Americas, Asia Pacific, Europe, and the Middle East & Africa, Stryker offers a wide range of medical technologies, including orthopedic implants, surgical equipment, and advanced hospital devices. The company is committed to improving patient outcomes and healthcare efficiency. Stryker continues to expand its global reach, offering localized solutions to meet diverse healthcare needs worldwide.

📋 Description

• Lead paid and organic digital marketing strategies across five businesses within the Instruments Division, including SEM, SEO and campaigns • Drive awareness, traffic and prospect engagement through digital channels throughout the customer journey • Establish goals, KPIs, success criteria and milestones for digital marketing initiatives • Develop KPI strategies, analyze performance and use insights to improve marketing decisions and results • Partner with Marketing Communications to refine content strategies and maximize reach, engagement and conversion • Optimize website content and search performance to improve rankings, visibility and organic traffic • Provide strategic recommendations to optimize media spend and improve ROI • Serve as a digital marketing subject matter expert and strategic thought partner • Troubleshoot digital marketing challenges, identify root causes, evaluate solutions and recommend actions • Investigate new digital platforms and technologies and assess their value, fit and alignment with business needs • Evaluate emerging marketing technologies and recommend opportunities to strengthen digital marketing capabilities and integrate with existing systems • Build cross-functional partnerships across Instruments, EDT and Corporate Marketing Operations to support business needs and project execution

🎯 Requirements

• Bachelor’s degree in any field is required • 8+ years’ work experience in marketing, marketing communications, digital marketing or related area • 4+ years of experience using digital analytics platforms, such as Google Analytics, Adobe Analytics and social media analytics, to measure and optimize marketing performance • 4+ years of experience applying digital design and user experience (UX) principles to websites and digital marketing experiences • 4+ years of experience working with Enterprise Content Management (ECM) systems and Digital Experience Platforms (DXPs) • Working knowledge of Adobe Creative Cloud Suite a plus • Working knowledge of BrightEdge SEO platform • Exposure to AEM sites preferred

🏖️ Benefits

• Remote work flexibility • Equal opportunity employment • Pay transparency and protection against pay discrimination • 20% travel opportunity

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