Director – Marketing

🔥 0 minutes ago

🏈 Alabama, Arizona, +17 more states – Remote

🏈 Alabama – Remote 🌵 Arizona – Remote 🐊 Florida – Remote 🐎 Kentucky – Remote ⚜️ Louisiana – Remote 🏖️ New Jersey – Remote 🗽 New York – Remote 🌲 North Carolina – Remote 🏈 Ohio – Remote 🌲 Oregon – Remote 🍂 Massachusetts – Remote 🏰 Missouri – Remote 🔔 Pennsylvania – Remote 🌴 South Carolina – Remote 🤠 Texas – Remote ⛷️ Utah – Remote ⚔️ Virginia – Remote ☕ Washington – Remote 🧀 Wisconsin – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

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Swyfft

WebsiteLinkedInAll Job Openings

51 - 200 employees

🛡️ Insurance

💰 $7.5M Series A on 2017-01

Insurance

Swyfft is a company that provides homeowner insurance services with a focus on speed and efficiency. Unlike traditional insurance brands that require numerous forms, Swyfft utilizes unique data sources and analytics to offer homeowner insurance quotes in seconds. The company operates in states such as Alabama, Massachusetts, and Texas, offering services like policy management, claims reporting, and a deductible savings program. Swyfft also features resources for agents and offers additional products like commercial and flood insurance.

📋 Description

• Build the strategic direction for how Swyfft presents itself to agents, brokers, policyholders, carrier partners, and the marketplace • Build awareness of Swyfft and its insurance products through targeted communications, engaging content, and strategic marketing campaigns • Partner with sales, underwriting, revenue operations, and leadership teams to strengthen the brand and grow the distribution network • Design and deliver agent training programs and educational resources • Update and maintain the Agent Resource Center, forms, and quick reference guides • Conduct agent surveys and analyze responses to measure internal tools and quoting platform effectiveness • Plan, design, implement, and evaluate trade shows, events, and conferences using KPIs • Own website strategy and content to attract and retain agents and policyholders • Ensure consistent branding and messaging across marketing materials, digital platforms, and property locations • Build and manage the content calendar and campaigns, including blog posts, webinars, infographics, videos, and email • Lead creation of electronic marketing communications and collateral such as one-pagers and sales decks • Monitor industry trends, competitor activity, and market dynamics to refine marketing strategy • Use email and social media strategies to build loyalty and engagement • Lead the sales and marketing CRM process through HubSpot, including sequences, workflows, templates, communications, and reporting • Partner with Revenue Operations to measure marketing ROI • Drive leads and communications strategies using HubSpot CRM expertise • Collaborate with inside sales, underwriting, and claims teams • Manage, plan, and adjust budgets throughout the year • Manage and mentor two Marketing team members • Present ideas, deliver weekly updates, and report marketing performance and activities to senior leadership

🎯 Requirements

• 7+ years of experience working in marketing • 2+ years’ experience with direct involvement within the insurance space (P&C) • Prior experience working for an MGA, MGU, or small carrier • 2–3 years of experience leading and mentoring a team • Experience writing and editing detailed insurance-related content, with strong attention to detail • Ability to travel as necessary for conferences, tradeshows, and events • Bachelor’s degree in Marketing, Communications or related field is required • Proficiency with HubSpot, Canva, and various social media platforms • MS Office: Outlook, Word, Excel, PowerPoint • Experience using video and chat technology (MS Teams & Slack) • Advanced-level editing skills with Visme, Canva, Photoshop, Illustrator, and InDesign • Advanced-level experience with HubSpot and Zapier • Reliable high-speed internet connectivity required • Designated quiet work-from-home space • Must be based in one of: Alabama, Arizona, Florida, Kentucky, Louisiana, Massachusetts, Missouri, North Carolina, New Jersey, New York, Ohio, Oregon, Pennsylvania, South Carolina, Texas, Utah, Virginia, Washington, or Wisconsin

🏖️ Benefits

• Medical, Dental, and Vision • Short- and Long-Term Disability (Company Paid) • Voluntary Long-Term Disability • Employee Life & AD&D (Company Paid) • Voluntary Employee, Spouse, and Child Life & AD&D • Healthcare, Dependent Care and Transit FSA • Healthcare Savings Account (HSA) • 401K with a generous matching contribution and no vesting schedule • 20 days of PTO annually (prorated based on hire date) • Company Paid Holidays • 2 “Choose Your Own Holidays” • 100% remote work opportunity • Travel for conferences, trade shows, team meetings, and training • Designated quiet work from home space • Reliable high-speed internet connectivity required (work-from-home support condition)