
51 - 200 employees
📣 Marketing
📱 Media
🤖 Artificial Intelligence
💰 $5.2M Series A on 2017-08
Marketing • Media • Artificial Intelligence
The COOL Company is an AI-powered omnichannel advertising platform that unifies creative automation, dynamic creative optimization, media activation, and transparent measurement/attribution. It enables brands, agencies, publishers and franchise/local teams to generate and personalize creatives quickly, activate campaigns across CTV, display, search and social, and continuously optimize budgets, bids and creative assets using AI-driven insights and reporting to drive measurable performance and stronger ROAS.
🔥 14 hours ago
Where this job comes from
Posted on The COOL Company's careers page ↗, not through a job board
First seen by Remote Rocketship 14 hours ago
Still open on The COOL Company's site. Checked 22 minutes ago.

51 - 200 employees
📣 Marketing
📱 Media
🤖 Artificial Intelligence
💰 $5.2M Series A on 2017-08
Marketing • Media • Artificial Intelligence
The COOL Company is an AI-powered omnichannel advertising platform that unifies creative automation, dynamic creative optimization, media activation, and transparent measurement/attribution. It enables brands, agencies, publishers and franchise/local teams to generate and personalize creatives quickly, activate campaigns across CTV, display, search and social, and continuously optimize budgets, bids and creative assets using AI-driven insights and reporting to drive measurable performance and stronger ROAS.
• Develop, launch, monitor, and manage cross-channel campaigns across Paid Search, Paid Social, and Programmatic • Optimize campaigns regularly to achieve KPIs including ROAS, CPA, CTR, conversion rate, and reach • Plan and execute A/B tests for ad creative, bidding strategies, and audience targeting • Translate client and business objectives into actionable media plans and campaign tactics • Forecast budgets, impressions, and performance outcomes for assigned campaigns • Analyze audience insights and recommend targeting strategies • Prepare and deliver regular performance reports with clear findings and actionable recommendations • Conduct post-campaign analysis to evaluate effectiveness and inform future planning • Collaborate with analytics partners on attribution, tracking, and measurement frameworks • Communicate with clients regularly via email and/or messaging tools • Explain platform performance, campaign insights, and recommended optimizations to internal and client stakeholders • Collaborate with Analytics, Creative, Paid Social, and Account Services colleagues • Stay current with industry developments and platform changes, recommending relevant tactics and testing opportunities
• 3–5 years of hands-on campaign management experience in Paid Search, Paid Social, and Programmatic • Demonstrated ability to manage campaign budgets, optimize performance, and deliver measurable business results against client goals • Strong written and verbal communication skills, including the ability to explain performance insights and make credible recommendations to clients • Proficiency in Google Ads, Meta Ads, and at least one DSP • Strong analytical skills and proficiency in Excel/Google Sheets • Knowledge of media attribution models and multi-channel performance measurement • Strong organizational and project management skills, with the ability to manage multiple campaigns and deadlines independently • Must be able to work primarily between the hours of 9:30 AM–6:30 PM ET • Ability to manage multiple projects concurrently and meet deadlines • Skilled at receiving and providing direct feedback • Collaborative mindset and strong teamwork skills • Entrepreneurial, adaptable, and eager to learn • Curious, research-minded, and data-informed • Able to investigate possible solutions and apply them • Creative confidence and proactive communication • A sense of humor and a love of online culture • Thrives in a start-up culture • Preferred: Experience with AdForm, StackAdapt, Amazon, or Criteo DSPs • Preferred: Experience with tag management, pixels, and event tracking, including Google Tag Manager and Floodlight • Preferred: Familiarity with SEO, eCommerce, and CRM data integrations • Preferred: Google Ads and/or Meta Blueprint certification
• Competitive salary • Health, dental, and vision insurance • Annual performance bonus • Paid time off • Company holidays • Flexible work schedule • 401(k)
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