
51 - 200 employees
📣 Marketing
📱 Media
🤖 Artificial Intelligence
💰 $5.2M Series A on 2017-08
Marketing • Media • Artificial Intelligence
The COOL Company is an AI-powered omnichannel advertising platform that unifies creative automation, dynamic creative optimization, media activation, and transparent measurement/attribution. It enables brands, agencies, publishers and franchise/local teams to generate and personalize creatives quickly, activate campaigns across CTV, display, search and social, and continuously optimize budgets, bids and creative assets using AI-driven insights and reporting to drive measurable performance and stronger ROAS.
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51 - 200 employees
📣 Marketing
📱 Media
🤖 Artificial Intelligence
💰 $5.2M Series A on 2017-08
Marketing • Media • Artificial Intelligence
The COOL Company is an AI-powered omnichannel advertising platform that unifies creative automation, dynamic creative optimization, media activation, and transparent measurement/attribution. It enables brands, agencies, publishers and franchise/local teams to generate and personalize creatives quickly, activate campaigns across CTV, display, search and social, and continuously optimize budgets, bids and creative assets using AI-driven insights and reporting to drive measurable performance and stronger ROAS.
• Design and implement full-stack features across React (TypeScript, Tailwind CSS, Vite) and Spring Boot (Java 17, PostgreSQL) codebases • Build and maintain RESTful APIs with authentication, authorization, role-based access control, and input validation • Design and evolve PostgreSQL database schemas using Flyway migrations, including JSONB modeling • Develop responsive, accessible UI components using existing design patterns and component libraries • Integrate with Google Ads, Meta Marketing API, and Adform for account management and data synchronization • Implement and maintain OAuth flows for external platform connections • Build billing calculations, invoice generation, and payment processing workflows • Write efficient database queries and optimize application performance for large datasets • Collaborate with data engineering on Snowflake integrations for analytics and reporting • Participate in code reviews and maintain code quality standards • Troubleshoot production issues using AWS CloudWatch logs and application monitoring • Contribute to CI/CD pipeline maintenance and deployment processes
• 4–6 years of professional software engineering experience in full-stack web development • Strong proficiency in Java 11+ and Spring Boot, including Spring Security, Spring Data JPA, and RESTful API design • Strong proficiency in React 16+ with TypeScript, including hooks, state management, and modern component patterns • Solid PostgreSQL experience, including schema design, query optimization, indexing strategies, and migrations • Experience with CSS frameworks; Tailwind CSS preferred • Familiarity with AWS services, particularly S3, SES, Lambda, ECS, and CloudWatch • Experience integrating third-party REST APIs and OAuth 2.0 authentication flows • Understanding of Git workflows, pull request processes, and collaborative development practices • Ability to independently own features from technical design through deployment • Strong frontend and backend debugging skills, including browser DevTools and server-side logging • Must be able to work primarily between 9:30 AM and 6:30 PM ET • Player/coach mentality, willing to execute and lead • Ability to manage multiple projects and meet deadlines • Skilled at receiving and providing direct feedback • Collaborative, adaptable, curious, proactive, and research-minded
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