Director of Sales – Hardlines

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Logo of The Bluebird Group

The Bluebird Group

51 - 200 employees

🛒 Retail

🛍️ eCommerce

📣 Marketing

💰 Private Equity Round on 2021-08

Retail • eCommerce • Marketing

The Bluebird Group is an omnichannel retail service agency that helps build and grow brands at leading retailers such as Target, Best Buy, Amazon, Costco, Walmart, Sam's Club, and Kohls. Driven by data and led by experts, the company focuses on connected retail strategy, retail media, creative services, and insights to enhance brand growth and presence in the retail market.

📋 Description

• Develop and execute sales strategies aligned with client objectives, Costco priorities, and Bluebird's growth goals • Lead annual business planning, forecasting, promotional planning, and execution across assigned client accounts • Identify opportunities to expand distribution, increase sales, improve profitability, and grow market share • Develop plans for product launches, seasonal programs, and merchandising initiatives • Serve as primary relationship owner for CPG manufacturer clients and Bluebird contact for assigned Costco Non-Foods categories • Build relationships with Costco buyers, merchants, and key retailer stakeholders • Lead business reviews, annual planning discussions, line reviews, and key customer meetings • Negotiate with clients and Costco to maximize sales performance and business outcomes • Identify and pursue new business opportunities and generate new client opportunities • Help brands secure placement and accelerate growth within Costco's Non-Foods divisions • Present growth strategies demonstrating Bluebird's sales, analytics, retail media, eCommerce, and omnichannel capabilities • Monitor category trends, competitive activity, consumer behavior, sales performance, forecasts, and key business metrics • Analyze category performance, shopper insights, sales trends, profitability, P&L performance, and category results • Partner with Retail Account Managers and cross-functional teams on item setup, pallet programs, sales reporting, launches, promotions, merchandising, and retailer initiatives • Prepare and present business reviews, performance summaries, forecasts, and growth recommendations • Resolve business challenges and remove obstacles affecting account performance

🎯 Requirements

• 7+ years of experience managing Costco supplier accounts within a manufacturer, broker, agency, retailer, or commerce organization • Proven success leading client relationships and driving business growth across multiple accounts • Experience calling directly on Costco buyers and managing retailer relationships • Experience supporting Consumer Electronics, Small Appliances, Hardware, General Merchandise, or other Non-Foods categories preferred • Experience managing multiple brands, categories, or client portfolios • Experience developing and executing retailer-specific growth strategies in large retail environments • Experience with financial analysis, profitability management, and business planning • Deep understanding of Costco's merchandising, promotional, and operational processes • Strong business development and relationship management skills • Excellent communication, presentation, and negotiation abilities • Strong analytical and financial acumen, including P&L management and business analysis • Ability to translate data and insights into actionable growth strategies • Strong project management and organizational skills • Comfortable balancing strategic leadership with hands-on execution

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