Senior Manager, Commerce Media

🔥 1 hour ago

🇺🇸 United States – Remote

💵 $100k - $120k / year

⏰ Full Time

🟠 Senior

👔 Manager

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Tinuiti

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2016

📣 Marketing

💰 Debt Financing on 2019-08

Marketing • Advertising • Technology

Tinuiti is a performance-driven digital marketing agency that specializes in boosting brand impact across various digital channels. Their full-funnel approach integrates commerce, TV & audio, social media, and search platforms to optimize user engagement, drive conversions, and expand digital footprints. Tinuiti leverages advanced proprietary technology, including Bliss Point, for marketing measurement and optimization, delivering insights to maximize efficiency and impact. The company emphasizes a product-led strategy and is recognized for its expertise in media planning, measurement, and attribution as demonstrated by accolades received in industry reports.

📋 Description

• Lead commerce media strategy and activation across a broader portfolio of accounts • Manage and develop a team of Commerce individual contributors • Ensure consistent, high-quality delivery across Amazon, Walmart, Criteo, and similar retail media platforms • Coach, review, standardize best practices, and partner cross-functionally • Handle major launches, complex troubleshooting, and high-stakes client moments • Set team goals, conduct regular 1:1s, provide coaching and feedback, and develop career paths • Review client-facing plans, performance narratives, testing agendas, and readouts • Lead hiring, interviewing, talent evaluation, promotion recommendations, and development planning • Promote cross-training across commerce media capabilities • Own integrated commerce media planning and execution aligned with client business objectives • Lead or co-lead senior client touchpoints and communicate recommendations, trade-offs, and expectations • Connect commerce media work with full-funnel and cross-channel plans • Standardize launch readiness, QA, pacing hygiene, change logs, documentation, and reporting • Implement and enforce the Commerce Media Tinuiti Way • Build collaboration cadences across adjacent teams and manage dependencies and handoffs • Drive proficiency in Tinuiti tools, commerce platforms, automation, and appropriate AI usage • Sponsor reusable templates and workflows to reduce manual work and rework • Route platform and workflow feedback to commerce leadership and product/operations partners • Ensure data-driven decisions using pacing, CPC/CPA, ROAS/ACoS, NTB, and share-of-voice/brand signals • Set testing hypotheses, setups, read timing, and learning documentation • Oversee measurement alignment and incorporate learnings into future plans • Identify and scale growth plays across client accounts • Reduce inefficient spend, QA errors, pacing delays, and poor inventory patterns • Lead 1–2 cross-account initiatives per half to improve consistency or efficiency

🎯 Requirements

• 7–10+ years in commerce media, retail media, or paid commerce • Meaningful experience across major retail media ecosystems, including Amazon and/or Walmart plus others • Proven experience leading and developing teams, including individual contributors and potentially first-line managers • Experience with performance management, QA oversight, and capability building • Strong command of commerce media optimization and measurement concepts, including ROAS/ACoS, NTB, incrementality, experimentation, and retail seasonality/event dynamics • Demonstrated ability to standardize ways of working across multiple accounts • Ability to maintain high quality under changing priorities • Strong communication and executive-ready storytelling skills • Ability to translate complex performance drivers into clear actions and expectations for clients and internal leadership

🏖️ Benefits

• Unlimited paid time off • Fully remote environment • Flexible work arrangements • 20 paid holidays • Medical, dental, vision, life and disability insurance • Flex Spending Accounts • Retirement match up to 4% of contributions at 100% • Fringe • Forma • Unlimited telemedicine and teletherapy at no cost • Thankful giving • Equity • Birthing parents: 16 weeks leave with 100% pay • Partners: 12 weeks parental leave • On-demand learning • Mentorship program • Leadership and management development programs and resources • Monthly variable revenue payment opportunity through RevShare • Discretionary annual performance bonus

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