Director, Revenue Marketing

Job not on LinkedIn

🕒 September 14

🇺🇸 United States – Remote

💵 $150k - $175k / year

⏰ Full Time

🔴 Lead

🎡 Marketing

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 32%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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TPR EDUCATION LLC

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201 - 500 employees

Founded 2012

📚 Education

☁️ SaaS

👥 B2C

Education • SaaS • B2C

TPR EDUCATION LLC is a provider of test preparation, tutoring, and college admissions services operating under The Princeton Review brand. It delivers live-online and self-paced courses, private tutoring, practice tests, and AI-powered tools (e. g. , instant essay feedback and AI admissions counseling) for K–12, pre-college, and graduate/professional exams (SAT, ACT, MCAT, LSAT, GRE, GMAT, etc. ). The company also offers college search/rankings, free resources, school partnerships, and student support services.

📋 Description

• Own revenue metrics across the customer lifecycle, from acquisition through retention • Partner with marketing, sales, and customer success teams • Lead cross-functional analytics supporting customer acquisition, conversion, and retention • Own marketing analytics, sales funnel insights, and customer lifetime value metrics • Track CAC and LTV by channel • Analyze marketing channel quality, ROI, sales funnel conversion bottlenecks, retention drivers, and churn patterns • Own marketing analytics, sales funnel reporting, and customer retention dashboards • Manage the marketing technology stack and integrations, including Braze, Salesforce, and tracking • Establish consistent revenue metrics across functions • Create executive reporting for fast, confident decisions • Identify 5+ analytics-driven initiatives to improve unit economics • Calculate payback periods and ROI by channel • Recommend data-informed pricing, positioning, and retention strategies • Hire and develop 3–5 analytics professionals • Create career development paths and establish best practices • Align analytics across revenue functions

🎯 Requirements

• 7–10+ years of analytics experience • Proven expertise in marketing analytics and revenue metrics (CAC, LTV, retention) • Strong SQL and data visualization skills using Tableau, Looker, or PowerBI • Deep knowledge of marketing funnel, attribution, and channel analytics • Expertise in SaaS metrics, including CAC, LTV, cohort retention, churn, and payback period • Hands-on experience with Braze, Salesforce, and Google Tag Manager • Familiarity with sales funnel and CRM analytics • Ability to analyze complex customer journeys across channels and touchpoints • Proven ability to partner with non-technical stakeholders and drive adoption • Leadership experience managing analytics teams

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