Advertising Manager

🔥 0 minutes ago

🌐 United States, Canada, +3 more countries – Remote

🇺🇸 United States – Remote 🇨🇦 Canada – Remote 🇧🇷 Brazil – Remote 🇲🇽 Mexico – Remote 🇦🇷 Argentina – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

👔 Manager

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 13%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Rockstar

WebsiteLinkedInAll Job Openings

1 - 10 employees

💼 Consulting

📣 Marketing

📦 Logistics

Consulting • Marketing • Logistics

Rockstar is a full-service recruitment company that leverages a blend of human expertise and artificial intelligence to help businesses hire better and faster at a lower cost. They offer a comprehensive recruitment service for less than $1,500 per role by providing access to a large talent database, fast and efficient candidate reviews, and human screening. Their proprietary AI enables the review of thousands of applications to quickly match candidates to job descriptions, while custom screening calls are conducted by recruiters in the US, UK, or Australia. Rockstar supports hiring across a wide range of professional roles, including sales, marketing, strategy, product, business operations, analytics, data science, software development, infrastructure, finance, and accounting. This flexible approach allows companies to meet strong candidates without long-term commitments, making it a cost-effective solution for teams of all sizes.

📋 Description

• Lead the advertising and media program for a portfolio of client brands • Build annual, quarterly, and event-level media plans across Amazon Sponsored Ads, Amazon DSP, Walmart Connect, and Target Roundel • Define channel and tactic mix, funnel allocation, and calendar-based spending • Account for inventory, retail readiness, competition, seasonality, and testing budget in media plans • Forecast budgets, pacing, and sales, connecting spend to topline results • Build scenario ranges with stated assumptions and manage efficiency targets while considering incrementality • Analyze search term, placement, product-level, DSP, and business reports • Use Amazon Marketing Cloud for path-to-purchase, audience overlap, frequency, cross-channel assist, and new-to-brand analysis • Identify untapped demand through search terms, subcategories, competitor share, placements, and adjacent use cases • Build and test audiences in Amazon Marketing Cloud and Amazon DSP • Lead, coach, and develop analysts responsible for daily campaign work • Set standards for QA, bulk-operation hygiene, naming conventions, and documentation • Review campaign work and explain corrective reasoning • Present plans, strategy, and performance recommendations to client senior management • Anticipate objections, explain tradeoffs, tailor communication to stakeholders, and address disappointing results with an action plan • Partner with the Strategy & Implementation Team on retail readiness and the Design Team on creative • Own portfolio outcomes and improve advertising architecture, untapped-demand testing, new-to-brand acquisition, and incremental growth

🎯 Requirements

• 5+ years creating, managing, and optimizing Amazon Sponsored Ads campaigns, including Sponsored Products, Sponsored Brands, Sponsored Brands Video, and Display • 5+ years managing Amazon DSP campaigns • Experience leading digital advertising teams, including hiring, coaching, reviewing, and holding a standard • Hands-on experience pulling insights from Amazon Marketing Cloud and acting on them • Strong analytical skills; ability to build models and reason about incrementality, attribution, and significance • Experience with media planning, budget forecasting, and sales forecasting • Depth in PPC management and optimization and programmatic display • Track record of new-to-brand acquisition and consistent incremental sales growth, with measurable results • Clear writing and speaking, including presenting media plans to client senior leadership and obtaining agreement • Honesty by default and ability to report unfavorable results • Preferred: Google Data Studio / Looker Studio and SQL, particularly for AMC queries • Preferred: Agentic AI workflows for analysis and tooling • Preferred: Walmart Connect and/or Target Roundel campaign management • Preferred: Retail fundamentals including Buy Box, inventory health, catalog integrity, promotions, subscriptions, and advertising limitations • Preferred: Agency or multi-brand portfolio experience • Preferred: Advanced Excel and bulk operations; Python or scripting is a plus