Performance Marketing – Assistant Manager / Manager

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Unbore Foods

WebsiteLinkedInAll Job Openings

2 - 10 employees

Founded 2025

🍽️ Food & Beverage

👥 B2C

Food & Beverage • B2C

Unbore Foods is a consumer-focused food & beverage company that rethinks mass-market FMCG by introducing bold flavors, innovative formats, and insights-driven products for India's retail landscape. The company focuses on beverages and fast-moving consumer goods engineered for scale and designed to excite everyday consumers across mass retail channels.

📋 Description

• Own and manage performance marketing across Meta, Google and Amazon Ads • Drive growth across third-party marketplaces and quick-commerce platforms such as Amazon, Blinkit, Swiggy Instamart and other emerging channels • Plan, execute and optimise campaigns with a strong focus on sales, ROAS, customer acquisition and revenue growth • Work closely with marketplace, sales, creative and brand teams to identify opportunities to improve conversion • Manage campaign budgets, bidding strategies, audience targeting and platform-level optimisation • Analyse campaign and platform data to understand what is selling, where it is selling and why • Build dashboards and reporting systems to track key performance metrics and translate data into clear business actions • Experiment with creatives, audiences, offers and media strategies to continuously improve performance • Partner with the wider marketing team during new product, flavour and market launches • Help build Firki’s digital commerce engine as the brand scales

🎯 Requirements

• 2–4 years of experience in Performance Marketing / Growth Marketing / Digital Commerce • Experience with FMCG, consumer products, D2C or high-frequency consumer categories preferred • Hands-on experience managing Meta Ads, Google Ads and Amazon Ads • Experience driving performance across marketplaces and quick-commerce platforms • Strong sales-led approach focused on revenue beyond impressions and clicks • Strong analytical ability with campaign data, attribution and performance reporting • Ability to balance creative instinct with analytical decision-making • Proactive, curious and eager to experiment, learn and take ownership • Comfortable working in a fast-moving environment where the brand and digital channels are being built simultaneously