
51 - 200 employees
Founded 2002
📣 Marketing
💊 Pharmaceuticals
☁️ SaaS
Marketing • Pharmaceuticals • SaaS
Underscore Marketing is a results-focused marketing agency that specializes in promotional strategies and omnichannel media for the life sciences and pharmaceutical industry. It combines data-driven strategic planning, AI/ML-powered analytics (the PINNACLE Planning Suite), and media AOR services to drive payer and HCP engagement, patient activation, and optimized promotional spend. The firm positions itself as an extension of brand teams, emphasizing measurable performance, budget optimization, and integrated omnichannel campaigns to achieve business outcomes.
🔥 14 hours ago
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51 - 200 employees
Founded 2002
📣 Marketing
💊 Pharmaceuticals
☁️ SaaS
Marketing • Pharmaceuticals • SaaS
Underscore Marketing is a results-focused marketing agency that specializes in promotional strategies and omnichannel media for the life sciences and pharmaceutical industry. It combines data-driven strategic planning, AI/ML-powered analytics (the PINNACLE Planning Suite), and media AOR services to drive payer and HCP engagement, patient activation, and optimized promotional spend. The firm positions itself as an extension of brand teams, emphasizing measurable performance, budget optimization, and integrated omnichannel campaigns to achieve business outcomes.
• Oversee day-to-day client account management and ensure client priorities, business context, feedback, and success measures are understood across the team • Partner with project management to align delivery plans, timelines, and workflows with client priorities • Support account planning and refine strategies to meet evolving client needs • Ensure deliverables align with client objectives and agency standards • Support scope alignment, pricing context, account health, and commercial inputs with leadership, Finance, and project management • Contribute to account forecasting and performance visibility • Identify and support organic growth opportunities and improved account health • Build and maintain strong client relationships • Listen to client needs and provide recommendations and solutions • Collaborate with client stakeholders and external partners • Analyze client business, competition, and market landscape • Translate insights into actionable strategies and recommendations • Partner with cross-functional teams to develop solutions • Coordinate media, creative, analytics, and operations teams • Maintain clear scopes of work and effective workflows • Support onboarding of new clients • Manage and develop junior team members through goals, coaching, feedback, and growth opportunities • Contribute to talent planning and team development • Support new business efforts through research, strategy, and pitch development
• 5–8 years of experience in account management or a client-facing marketing, advertising, or media role (agency experience preferred) • Demonstrated ability to manage accounts and contribute to client growth • 1+ years of people management or mentorship experience • Cross-functional experience working with media, creative, analytics, or operations teams preferred • Experience in media and/or research is a plus • Willingness to travel as needed based on client requirement • Strong account management and organizational skills • Ability to manage multiple projects and priorities in a fast-paced environment • Understanding of client business, industry dynamics, and marketing fundamentals • Experience with account financials, including scoping and forecasting • Strong problem-solving and critical thinking abilities • Effective communication and relationship-building skills • Ability to collaborate across cross-functional teams • Demonstrated ability to identify growth opportunities and contribute to strategic thinking • Adaptability and ability to navigate changing client needs and priorities • Resume and brief note outlining healthcare or media experience
• Dynamic environment where ideas matter, growth is supported, and work helps elevate brands in a competitive healthcare landscape • Collaborative team environment • Equal employment opportunities and inclusive workplace
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