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Account Manager – Local Markets

Job not on LinkedIn

🔥 5 minutes ago

🇺🇸 United States – Remote

💵 $50k - $55k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

💰 Account Manager

Where this job comes from

Posted on USA TODAY Network's careers page, not through a job board

First seen by Remote Rocketship 5 minutes ago

Logo of USA TODAY Network

USA TODAY Network

201 - 500 employees

📱 Media

📣 Marketing

🤝 B2B

Media • Marketing • B2B

USA TODAY Network is the national media and advertising arm of USA TODAY Co. , operating a large portfolio of local and national publications and offering a full suite of advertising and marketing solutions. It provides digital and print display advertising, direct mail, branded content, performance marketing, video, SEO, merchandising, and self-serve marketplace services, backed by data-driven technology, creative services, events and an AI-powered platform. The Network emphasizes local advertising reach supported by national scale and serves businesses across automotive, travel, finance, education, home improvement and other verticals.

📋 Description

• Build, maintain, and grow client relationships • Manage advertising campaigns across search, display, social, digital, and print media platforms • Ensure clients achieve and exceed marketing goals through strategic campaign planning and data analysis • Serve as the primary post-sales contact for client concerns and needs • Partner with sales teams to own client relationships, build rapport, demonstrate transparency, and deliver results against business objectives • Manage and anticipate client expectations, gain alignment, and mobilize partner teams • Conduct weekly, monthly, and other performance reviews to communicate value and service successes • Articulate media programs and develop campaign strategies and implementation plans • Collaborate with sales and post-sales optimization teams on digital strategies and executions • Advise clients on ongoing and upcoming marketing strategies • Maintain consistent marketing messaging across paid search, organic presence, display, social media, and digital/print channels • Review daily campaign performance, assess trends, facilitate performance discussions, and identify new advertising techniques • Coordinate with digital solutions and ad operations teams to deliver and exceed client objectives

🎯 Requirements

• Bachelor's degree in general business, economics, finance, marketing, advertising, public relations, journalism, or English • 2+ years of hands-on experience managing online/digital advertising campaigns • 3+ years of client-facing service/account management experience • Google Ads certification • Google Analytics certification • Expertise in customer relationship management • Proficiency with digital marketing campaign technologies and publishing systems • Advanced understanding of search, display, marketing management systems, and traditional marketing • Strong technical skills for recommending, assessing, modifying, adjusting, and improving marketing campaigns • Excellent verbal and written communication skills • Understanding of how retail/service media, sales, and operations work together to drive a business • Proven relationship-building and account-management track record • Moderate Excel and PowerPoint skills

🏖️ Benefits

• Healthy work/life balance • Supportive and appreciative company culture • Inter-office ping pong tournaments • Opportunities to support local causes with fellow employees

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