Director of Marketing Operations

Job not on LinkedIn

🔥 0 minutes ago

🍂 Massachusetts – Remote

🍂 Massachusetts – Remote

💵 $150k - $175k / year

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

Apply Now

Find Similar Remote Jobs

Set Up Email Alert For New Jobs

📊 Check your resume score for this job

Improve your chances of getting an interview by checking your resume score before you apply.

Upload Resume

Veracross

WebsiteLinkedInAll Job Openings

51 - 200 employees

Founded 2000

🏥 Healthcare

💼 Consulting

📦 Logistics

Healthcare • Consulting • Logistics

Veracross is a comprehensive school management platform designed for private and independent K-12 schools. It offers a range of modules including academics, admissions, enrollment, student health, behavior, tuition management, and more, all integrated into a single, web-based solution. Veracross helps schools transform data discrepancies into actionable insights and streamline operations through connected workflows. It serves various types of schools such as private K-12, boarding, international, and parochial schools. By providing tools that simplify academic and administrative processes, Veracross aims to create more connected, unified school communities.

📋 Description

• Own the architecture, administration, and roadmap of the marketing technology stack • Evaluate, select, and implement new tools; manage vendor relationships, contracts, and renewals • Maintain integrations between marketing, sales, and product systems • Establish stack governance, user permissions, workflow documentation, and audit cadence • Design, build, and refine lead scoring models • Own lead lifecycle stage definitions and Marketing-Sales service-level agreements • Build and maintain automated lead routing, alerting, and hand-off workflows • Monitor conversion rates by stage and source and recommend model adjustments • Build multi-touch attribution models and dashboards connecting marketing programs to pipeline, bookings, and ROI • Deliver reporting on campaign performance, funnel velocity, and channel efficiency • Partner with RevOps and Finance on forecasting, pipeline targets, and budget-to-pipeline analysis • Own CRM and marketing automation data quality standards, including deduplication, enrichment, segmentation, and field standardization • Ensure compliance with CAN-SPAM, GDPR, and CCPA and manage subscription/consent preferences • Partner with Sales, RevOps, Customer Success, and IT across the customer lifecycle • Hire, develop, and manage marketing operations and/or automation specialists • Champion experimentation, testing, and continuous process improvement

🎯 Requirements

• 10+ years of marketing operations experience, including 2+ years in a leadership role, ideally within B2B SaaS • Deep hands-on expertise with a major marketing automation platform (Pardot strongly preferred) and CRM (Salesforce preferred) • Proven experience building and iterating on lead scoring and lifecycle/routing models • Strong command of marketing analytics and attribution, with fluency in tools such as Looker, Tableau, or Power BI • Experience managing a multi-tool martech stack, including vendor evaluation and integration management • Working knowledge of SQL, APIs, or data warehousing concepts is a plus • Excellent project management skills with a track record of leading cross-functional initiatives • Experience in education technology, K-12, or independent school markets is a plus but not required • North America based for integration with key stakeholders from RevOps, BizOps and IT

🏖️ Benefits

• 3 weeks of vacation per year • 14 paid holidays per year (including the week off between Christmas and New Year's Eve) • 56 Hours of paid sick leave annually • Medical, Dental & Vision (Blue Cross Blue Shield & EyeMed) • Veracross LLC Fidelity 401(k) Plan - Managed by Sentinel Benefits