Director of Marketing

Job not on LinkedIn

🔥 0 minutes ago

🏄 California – Remote

🏄 California – Remote

⏰ Full Time

🔴 Lead

🎯 Chief Marketing Officer (CMO)

👻 Ghost score 20%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Zact

WebsiteLinkedInAll Job Openings

11 - 50 employees

💳 Fintech

💸 Finance

🤝 B2B

Fintech • Finance • B2B

Zact is a fintech company that provides an integrated payments and expense management platform designed for businesses and financial institutions. Their platform includes a suite of products for card management, expense management, and accounts payable automation. Zact's API-driven technology allows businesses to streamline financial processes by integrating directly with payment networks and accounting systems, ensuring compliance and managing expenses in real-time. The platform can be white-labeled for banks and offers solutions for various business use cases, such as fleet management and continuous compensation. Zact aims to simplify finance stacks, enforce budget policies, and optimize revenue sharing for partners.

📋 Description

• Build a deep understanding of Zact’s products, customers, competitive positioning, and bank distribution model • Develop campaigns and outreach programs that build a qualified sales funnel for banks and generate sales-ready opportunities • Work closely with sales leadership to open new doors, support active opportunities, and improve market awareness • Develop clear, differentiated messaging explaining why Zact matters to banks and their business customers • Create programs educating banks about commercial payments and spend-management market changes • Develop creative concepts, campaigns, content, presentations, collateral, and other materials directly • Build Zact’s presence at industry conferences, including event concepts, speaking opportunities, sponsorships, customer engagement, and supporting materials • Develop and lead an annual Zact bank conference • Build and grow communities of banks using Zact and users of Zact products • Manage Zact’s public relations strategy and relationships with media, analysts, and industry influencers • Own and expand Zact’s social media presence • Identify customer stories, market trends, and industry developments for marketing opportunities • Selectively manage outside agencies or specialist resources while retaining ownership of strategy, creativity, and execution • Establish marketing metrics and evaluate awareness, engagement, pipeline, and customer advocacy • Help define Zact’s marketing function as the company grows

🎯 Requirements

• 7+ years of experience in marketing, brand, communications, demand generation, agency, or related roles • Demonstrated ability to personally develop and execute marketing programs rather than relying primarily on large teams or outside agencies • Strong portfolio or track record of creative campaigns, positioning, messaging, content, or brand development • Comfort operating in a fast-paced, entrepreneurial environment where priorities evolve and initiative matters • Direct experience marketing a similar B2B or B2B2B software/platform product to banks or financial institutions as the customer — this is a core requirement, not a nice-to-have • Experience in fintech, payments, banking, financial services, B2B SaaS, or another complex B2B industry • Familiarity with commercial banking, payments, cards, expense management, or financial technology • Strong creative instincts and ability to translate complex products or market changes into simple, compelling ideas • Ability to develop distinctive messaging and campaigns that attract attention and create engagement • Strong writing, storytelling, presentation, and communication skills • Willingness to challenge conventional approaches and experiment with new ways to reach the market • Experience developing marketing programs that support business development and generate qualified sales opportunities • Ability to work closely with sales teams on target accounts, campaigns, outreach, events, and opportunity development • Understanding of how marketing activities translate into measurable pipeline and revenue outcomes • Experience developing industry events, conferences, customer programs, or community-building initiatives • Experience managing public relations and social media programs • Ability to engage directly with customers, prospects, partners, media, and industry influencers • BS/BA degree or equivalent professional experience preferred • Accuracy and integrity in resumes and applications; material discrepancies or misrepresentations may disqualify a candidate