Associate Director, Business Development – Marketing Operations

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟠 Senior

💰 Business Development (BDR)

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Logo of World Education Services

World Education Services

201 - 500 employees

Founded 1974

📚 Education

🌍 Social Impact

Education • Social Impact

World Education Services is a nonpartisan social enterprise that provides widely accepted international credential evaluation services to help students, professionals, immigrants, and refugees have their foreign education recognized in the United States and Canada. WES offers credential assessment reports (including ECAs for Canadian immigration), digital tools like iGPA and AccessWES, research and policy work, and social impact programs and philanthropy aimed at improving economic inclusion and workforce pathways for newcomers.

📋 Description

• Provide strategic leadership and operational oversight for the Business Development & Marketing organization • Drive operational excellence across sales and marketing functions by optimizing processes and enhancing organizational effectiveness • Lead sales operations and marketing operations, including strategic programs and projects • Develop the vision, goals, and roadmap for the Revenue Operations function • Develop and execute sales and marketing operations strategies, processes, and best practices • Support planning, goal development, resource prioritization, organizational communications, and operational effectiveness • Co-lead change management initiatives and drive adoption of new processes, systems, and ways of working • Develop systems and governance models for priorities, timelines, resource allocation, turnaround times, and service-level agreements • Lead, coach, and develop a team of three direct reports • Co-develop executive presentations, strategic communications, and meeting facilitation • Build partnerships across departments to align and execute organizational priorities • Lead annual sales planning and performance-management cycles using Salesforce • Serve as business owner for Salesforce and associated marketing technologies • Develop a multi-year technology and automation roadmap • Monitor user adoption and system effectiveness • Synthesize performance data, operational insights, risks, and recommendations for senior leadership • Oversee marketing automation platforms and related marketing technologies • Manage lead management, lead scoring, attribution, audience segmentation, and campaign measurement initiatives • Oversee vendor relationships, contract renewals, and platform optimization • Lead planning, prioritization, governance, and execution of strategic projects • Establish project management standards, reporting structures, and governance frameworks • Drive continuous improvement and streamline workflows • Monitor sales, marketing, and operational performance metrics • Manage the department’s annual budgeting process • Develop dashboards, reports, and performance measures • Ensure compliance with privacy, consent, retention, security, records-management, and data governance requirements

🎯 Requirements

• Bachelor’s degree in business administration, Marketing, Operations Management, or a related field • Master's degree preferred • 8+ years of progressively responsible experience in sales operations, marketing operations, revenue operations, commercial operations, or a closely related field • Experience leading complex cross-functional initiatives • 3+ years of experience leading and developing high-performing teams • Experience managing cross-functional operational initiatives and strategic projects • Strong knowledge of sales operations, marketing operations, business process optimization, and organizational effectiveness • Proven experience managing Salesforce CRM, reporting environments, and related business technologies • Experience with marketing automation platforms and system integrations • Strong project and portfolio management skills • Excellent analytical and problem-solving skills • Exceptional leadership, communication, presentation, and stakeholder management skills • Strong understanding of data governance, reporting, and performance measurement • Proven ability to influence decision-making across all levels of the organization • Strategic thinking and ability to align operational activities with business objectives • Ability to thrive in a fast-paced and evolving environment • Commitment to continuous learning, innovation, and best practices • Ability to work collaboratively with people of different backgrounds, experiences, communication styles, and cultures • Strong commitment to WES's mission and values • Willingness to travel 15% for meetings throughout the year • Must be able to work remotely in the United States

🏖️ Benefits

• Remote work and flexible scheduling • Generous time-off policies • Comprehensive wellness programs • Comprehensive benefits • Tangible rewards and recognition • Learning opportunities • Personal and professional development • Career advancement opportunities • Comprehensive training programs • Tuition reimbursement opportunities • Employee-led resource groups • Town halls and collaborative team events • Meaningful volunteer opportunities • Inclusive and accessible work environment • Reasonable accommodation support

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