Associate Director, Business Development – Marketing Operations

Job not on LinkedIn

🔥 0 minutes ago

🇺🇸 United States – Remote

💵 $120k - $140k / year

⏰ Full Time

🟠 Senior

💰 Business Development (BDR)

🦅 H1B Visa Sponsor

This company has sponsored H1B visas in the past.

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World Education Services

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 1974

📚 Education

🌍 Social Impact

Education • Social Impact

World Education Services is a nonpartisan social enterprise that provides widely accepted international credential evaluation services to help students, professionals, immigrants, and refugees have their foreign education recognized in the United States and Canada. WES offers credential assessment reports (including ECAs for Canadian immigration), digital tools like iGPA and AccessWES, research and policy work, and social impact programs and philanthropy aimed at improving economic inclusion and workforce pathways for newcomers.

📋 Description

• Develop the vision, goals, and roadmap for the Revenue Operations function • Develop and execute sales and marketing operations strategies, processes, and best practices • Support planning, goal development, resource prioritization, organizational communications, and operational effectiveness • Co-lead change management initiatives and drive adoption of new processes, systems, and ways of working • Develop systems and governance models for priorities, timelines, resource allocation, turnaround times, and service-level agreements • Improve sales and marketing efficiency through automation, standardization, and process optimization • Lead, coach, and develop three direct reports across Sales Operations, Marketing Operations, and Project Management • Establish team goals, performance expectations, and development plans • Co-develop executive presentations, strategic communications, and meeting facilitation • Build cross-departmental partnerships and alignment • Lead Salesforce adoption and continuous improvement for sales effectiveness, pipeline management, forecasting, reporting, and decision-making • Serve as business owner for Salesforce and associated marketing technologies • Develop a multi-year technology and automation roadmap • Monitor user adoption and system effectiveness, addressing gaps through process changes, training, communication, and platform improvements • Synthesize performance data, operational insights, risks, and recommendations for senior leadership and governance forums • Oversee marketing automation platforms and related technologies • Ensure integration between marketing automation platforms, Salesforce CRM, and other business systems • Manage lead management, lead scoring, attribution, audience segmentation, and campaign measurement initiatives • Oversee vendor relationships, contract renewals, and platform optimization • Align sales and marketing processes to improve lead conversion, reporting accuracy, and customer engagement • Lead planning, prioritization, governance, and execution of strategic projects • Establish project management standards, reporting structures, and governance frameworks • Drive continuous improvement and streamline workflows • Oversee operational processes and controls supporting sales and marketing activities • Maintain visibility into project status, risks, dependencies, and resource needs • Monitor and analyze sales, marketing, and operational performance metrics • Manage annual sales planning, performance management, pipeline development, governance, forecasting, and channel performance • Manage the department’s annual budgeting process • Oversee dashboards, reports, and performance measures • Ensure compliance of data practices with privacy, consent, retention, security, records-management, and regulatory requirements

🎯 Requirements

• Bachelor’s degree in business administration, Marketing, Operations Management, or a related field • Master’s degree preferred • 8+ years of progressively responsible experience in sales operations, marketing operations, revenue operations, commercial operations, or a closely related field • Experience leading complex cross-functional initiatives • 3+ years of experience leading and developing high-performing teams • Demonstrated experience managing cross-functional operational initiatives and strategic projects • Strong knowledge of sales operations, marketing operations, business process optimization, and organizational effectiveness • Proven experience managing Salesforce CRM, reporting environments, and related business technologies • Experience with marketing automation platforms and system integrations • Strong project and portfolio management skills • Excellent analytical and problem-solving skills • Exceptional leadership, communication, presentation, and stakeholder management skills • Strong understanding of data governance, reporting, and performance measurement • Proven ability to influence decision-making across all levels of the organization • Detail-oriented focus on operational excellence, data integrity, and continuous improvement • Ability to align operational activities with business objectives and drive measurable results • Ability to thrive in a fast-paced and evolving environment • Continuous learning mindset and commitment to innovation and best practices • Willingness to stretch up and down in the role as needs evolve • Ability to work collaboratively with people of different backgrounds, experiences, communication styles, and cultures • Ability to communicate efficiently and effectively with tact and diplomacy • Ability to build informal working relationships, establish credibility, and mobilize people toward collaborative goals • Strong commitment to WES’s mission and values • Ability to work remotely and travel for meetings throughout the year

🏖️ Benefits

• Remote work and flexible scheduling • Generous time-off policies • Comprehensive wellness programs • Comprehensive benefits • Competitive compensation • Tangible rewards and recognition • Learning opportunities • Personal and professional development • Career advancement opportunities • Comprehensive training programs • Tuition reimbursement opportunities • Employee-led resource groups • Town halls and collaborative team events • Meaningful volunteer opportunities • Inclusive and accessible work environment • Reasonable accommodation support