Director, Demand Generation

🕒 August 19

🇺🇸 United States – Remote

💵 $150k - $200k / year

⏰ Full Time

🔴 Lead

📈 Performance Marketing

👻 Ghost score 0%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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ZeroFox

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 2013

💼 Consulting

🏥 Healthcare

📦 Logistics

💰 $74M Series D on 2020-02

Consulting • Healthcare • Logistics

ZeroFox is a leading provider in the external cybersecurity industry, offering a comprehensive platform for digital risk protection. The company focuses on securing businesses beyond the traditional perimeter by providing services such as external attack surface management, threat intelligence, and digital threat disruption. ZeroFox offers brand protection, domain protection, social media protection, and executive protection to prevent fraud, impersonations, and data leaks across social media, the surface web, and the dark web. Additionally, their platform includes incident response and physical security intelligence, making it a robust solution for organizations seeking to safeguard their brand and data against cyber threats. ZeroFox’s innovative solutions are trusted by industries ranging from financial services to healthcare, media, and public sector, helping them stay proactive against emerging digital risks.

📋 Description

• Lead marketing-sourced pipeline and revenue growth through new logo acquisition, customer expansion, partner marketing, ABM, and event marketing • Develop and execute integrated, AI-powered demand generation programs across the buying lifecycle • Manage a global team and oversee full-funnel demand generation strategy • Collaborate with Sales, Customer Success, Channel, Product Marketing, Marketing Operations, Digital, Web, and executive leadership • Plan, execute, optimize, and report on integrated marketing programs • Drive new logo acquisition through email, ABM, events, partner co-marketing, and customer expansion campaigns • Optimize lead generation, pipeline velocity, and conversion rates • Evaluate campaign performance and maximize ROI and revenue impact • Develop and lead ABM strategy for high-value target accounts • Create personalized messaging, content, and campaigns for key accounts and buying committees • Develop lifecycle marketing programs supporting engagement, adoption, retention, advocacy, cross-sell, and upsell • Support channel and strategic partnerships through joint go-to-market campaigns and events • Oversee global event strategy, including conferences, webinars, roadshows, and partner events • Integrate AI capabilities into campaign planning, execution, reporting, and optimization • Establish goals, KPIs, operating rhythms, and performance standards • Lead, mentor, and develop a high-performing global demand generation team

🎯 Requirements

• 10+ years of B2B SaaS marketing experience, preferably in cybersecurity • Leadership responsibility for demand generation • Experience owning marketing-sourced pipeline, opportunity creation, and revenue performance metrics • Proven track record of exceeding pipeline and bookings targets in high-growth SaaS organizations • Expertise in lead acquisition, ABM, digital marketing, customer marketing, partner marketing, and event marketing • Strong understanding of marketing operations, attribution, forecasting, analytics, and marketing technology platforms • Early adopter of AI technologies to improve marketing effectiveness, efficiency, and revenue outcomes • Strong executive presence and ability to influence cross-functional stakeholders • Analytical mindset with ability to translate data into actionable business insights and strategic decisions

🏖️ Benefits

• Community-driven culture with employee events • Respectful and nourishing work environment • Inclusive workplace and equal employment opportunity