Paid Search Manager

Job not on LinkedIn

🔥 2 minutes ago

🇺🇸 United States – Remote

💵 $80k - $90k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

🦅 H1B Visa Sponsor

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👻 Ghost score 0%

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Zeta Global

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2007

💼 Consulting

📦 Logistics

✈️ Travel

💰 Post-IPO Debt on 2024-09

Consulting • Logistics • Travel

Zeta Global is an AI-powered marketing cloud that leverages proprietary AI and trillions of consumer signals to acquire, grow, and retain customers more efficiently. The Zeta Marketing Platform (ZMP) offers a comprehensive suite of tools, including data management, customer data platforms (CDP), email service providers (ESP), and digital signal processing (DSP), to create individualized customer experiences and improve marketing outcomes. Zeta emphasizes omnichannel marketing, customer intelligence, and data-driven marketing strategies, partnering with brands, agencies, and publishers worldwide to accelerate brand growth and engagement. Their platform is designed to tackle complex marketing challenges with solutions for customer acquisition, growth, and retention through predictive AI and actionable consumer data.

📋 Description

• Translate client goals into paid search channel plans, including budgets, targeting approach, measurement plans, and testing roadmaps • Identify opportunities across campaign types, automation, audience strategy, and creative or landing-page learnings • Lead day-to-day delivery of assigned accounts by setting weekly priorities, managing pacing, and aligning campaign delivery to KPIs • Manage campaigns using Google Ads, Google Ads Editor, Microsoft Ads, and SA360 • Establish and enforce QA standards for campaign launches, tracking validation, and reporting integrity • Drive optimization plans, including budget shifts, bidding adjustments, testing priorities, and documented learnings • Collaborate with internal teams to align campaign execution with client objectives • Manage daily tasks using the team’s project management platform • Deliver weekly performance narratives, monthly and quarterly business recaps, and recommendations • Translate performance data into actionable insights and surface risks and opportunities • Maintain accurate, consistent, and timely reporting across assigned accounts

🎯 Requirements

• 4+ years of relevant paid search experience • Hands-on experience managing large monthly campaign budgets and complex paid search account structures • Demonstrated ability to lead account delivery, manage pacing, and translate performance data into client-ready insights and recommendations • Experience with Google Ads, Google Ads Editor, and campaign launch, QA, and tracking-validation processes • Preferred but not required: Experience with Google Shopping, Demand Gen, and Performance Max • Preferred but not required: Experience with Microsoft Ads, SA360, and Google Analytics

🏖️ Benefits

• Unlimited PTO • Excellent medical, dental, and vision coverage • Employee Equity and Stock Purchase Plan • Employee Discounts • Virtual Wellness Classes • Pet Insurance