A Growth Marketer's Guide to Writing a Winning Resume (With Samples)

flat art illustration of a Growth Marketer

As a growth marketer, your job is to help companies grow by acquiring and retaining customers through various marketing tactics. To land your dream job, you need a winning resume that showcases your skills, achievements, and expertise in the field.

  1. Highlight Your Experience: In the marketing field, experience matters a lot. Therefore, make sure to highlight any marketing roles you have held in the past. If you don't have any professional experience, you can mention any internships, volunteering, or side projects you have worked on.
  2. Showcase Your Results: Growth marketing is all about results. Therefore, make sure to show the impact of your work through quantifiable metrics such as conversion rates, lead generation, and customer acquisition costs.
  3. Emphasize Your Skills: List any skills relevant to the job you are applying for, such as social media marketing, SEO, PPC, email marketing, branding, or web analytics.
  4. Use Action Verbs: Beginning your bullet points with action verbs such as "created," "managed," or "optimized," will make your resume more powerful and dynamic.
  5. Tailor Your Resume: Avoid using a one-size-fits-all resume for all job applications. Instead, tailor your resume to match the job description by using similar language and highlighting the skills and experiences that the employer is looking for.
  6. Keep It Brief: Recruiters and hiring managers go through hundreds of resumes, so try to keep your resume concise and to the point. Ideally, your resume should be no longer than two pages.

By following these tips, you can create a winning growth marketing resume that will help you stand out from the competition and land your dream job. In the next section, we will discuss some best practices for formatting your resume.

Example Resumes

Example #1

John Smith

Growth Marketer

  • Email: johnsmith@email.com
  • Phone: 123-456-7890
  • LinkedIn: linkedin.com/in/johnsmith


Results-driven Growth Marketer with 5 years of experience driving user acquisition, activation and retention, as well as improving product adoption and customer LTV. Skilled at building and executing multi-channel marketing campaigns that drive acquisition, engagement, and conversion while minimizing CAC.

Professional Experience

Growth Marketer (2018-Present)

ABC Company

  • Increased monthly active users by 150% within 6 months through user acquisition campaigns across Facebook, Google AdWords, and LinkedIn.
  • Optimized email marketing campaigns, leading to a 20% increase in email open rates and a 15% increase in click-through rates.
  • Created and executed A/B tests for landing pages, leading to a 25% improvement in conversion rates.
  • Reduced CAC by 30%, while increasing conversion rates by 15% through localization efforts in key international markets.

Marketing Manager (2016-2018)

DEF Company

  • Developed a content marketing strategy that drove a 30% increase in organic traffic to the company's blog within 6 months.
  • Increased conversion rates for the company's SaaS product by 40% through targeted advertising and optimized landing pages.
  • Managed a team of 5 marketers, providing mentorship and guidance on campaign development and execution.


  • Multi-channel acquisition campaigns (Facebook Ads, Google AdWords, LinkedIn Ads)
  • Email marketing (Mailchimp, HubSpot)
  • Landing page optimization (Unbounce, Instapage)
  • A/B testing and experimentation (Google Optimize, Optimizely)
  • Analytics (Google Analytics, Mixpanel)

Example #2

John Doe

Growth Marketer | Digital Marketing Strategist

Email: john.doe@email.com | Phone: +1 (123) 456-7890

Summary: Highly skilled digital marketing strategist with 5+ years of experience in growing businesses through strategic marketing campaigns. Proven track record in increasing conversion rates, doubling website traffic, and improving social media engagement for various industries including e-commerce, SaaS, and education.


Growth Marketer

ABC Inc. - Los Angeles, CA

May 2018 – present

  • Implemented data-driven marketing strategies that resulted in an average of 35% increase in leads generated monthly
  • Developed and executed successful email marketing campaigns that boosted engagement rates by 50%
  • Created and managed social media accounts that resulted in a 100% increase in followers and 75% increase in engagement
  • Collaborated with the product team to launch new features that improved the user experience and increased product adoption by 25%

Digital Marketing Specialist

DEF Company - San Francisco, CA

May 2016 – May 2018

  • Managed a $500K annual budget for online advertising campaigns on Google AdWords, Facebook Ads, and LinkedIn Ads resulting in an average of 200% ROI
  • Conducted A/B testing to optimize landing pages resulting in a 40% increase in conversion rates
  • Analyzed data on Google Analytics and other web analytics tools to identify trends and opportunities for growth
  • Collaborated with cross-functional teams to launch successful product launches which increased sales by 30%


  • Google AdWords, Facebook Ads, LinkedIn Ads
  • Email Marketing (Klaviyo, Mailchimp)
  • SEO and SEM Techniques (Google Analytics, Moz, SEMRush, Ahrefs)
  • Social Media Marketing (Hootsuite, Sprout Social)
  • A/B Testing and Conversion Rate Optimization
  • Product Launches and Product Marketing
  • Performance Marketing Metrics and KPIs


Bachelor of Science in Marketing | University of California, Los Angeles (UCLA) | 2016


  • Google AdWords Certified
  • Hootsuite Social Media Marketing Certified
  • SEMRush Certified

Example #3

Growth Marketer Resume Example

Growth Marketer

Name: John Doe

Email: john.d@example.com

Location: New York City, NY

  • 5+ years of experience in growth marketing
  • Proven track record of driving user acquisition and engagement
  • Expertise in Google Analytics, A/B testing, and email marketing
  • Ability to analyze and interpret data to make informed decisions

Work Experience

  • Growth Marketer, XYZ Inc. (2018 - Present)
    • Increased monthly website traffic by 50% through SEO optimization and content marketing efforts
    • Implemented A/B testing strategies that resulted in a 25% increase in email open rates
    • Led successful influencer marketing campaigns that generated over 10,000 new leads
    • Developed and executed social media marketing strategies that grew Twitter following by 75%
  • Digital Marketing Manager, ABC Corp. (2015 - 2018)
    • Managed and optimized Google AdWords campaigns that resulted in a 30% increase in conversions
    • Developed and executed email marketing campaigns that had an average open rate of 40%
    • Led a complete overhaul of the company's website, resulting in a 20% increase in lead generation
    • Implemented automated lead nurturing campaigns that increased sales by 15%


  • Bachelor of Business Administration, Marketing, New York University (2011 - 2015)


In conclusion, writing a winning resume takes time, effort, and a carefully crafted strategy. Applying the tips outlined in this guide will ensure that your growth marketing skills and experiences shine through. Remember to also write a great cover letter and prepare for interviews. If you're looking for new job opportunities, check out our remote Growth Marketing job postings to find your next career move.

Looking to ace your interviews? Our team has put together a collection of detailed interview questions and answers for different growth marketer specializations, including Content Marketing, SEO, Social Media Marketing, Conversion Rate Optimization, and Email Marketing.

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