Senior Revenue Operations Manager

Job not on LinkedIn

🔥 46 minutes ago

🇨🇦 Canada – Remote

⏰ Full Time

🟠 Senior

💹 Revenue Operations

👻 Ghost score 25%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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Directive

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📦 Logistics

📣 Marketing

Consulting • Logistics • Marketing

Directive is Oneonta NY's best web design and IT company, specializing in technology implementation and management for businesses. They offer a wide range of services including managed IT, outsourcing IT, cybersecurity, cloud hosting, web development, and IT services for nonprofit organizations. With a focus on proactive IT monitoring, cybersecurity training, and managed cloud hosting, Directive is dedicated to keeping systems up and running while maximizing productivity for small and medium organizations. Their services also include computer repair, web design, and compliance with laws like the NY SHIELD Act, providing comprehensive support for businesses' technology needs.

📋 Description

• Own CRM architecture across Salesforce and HubSpot, including objects, fields, validation rules, Flows, formula fields, page layouts, and sync logic • Run end-to-end lead routing and scheduling across LeanData, Chili Piper, HubSpot, and Salesforce • Own attribution strategy, source tracking, lead source governance, marketing influence tagging, and offline conversion tracking • Report weekly and monthly on full-funnel performance, conversion rates, pacing, and year-over-year context • Maintain the Growth Dashboard and MoM/QoQ trackers • Protect data integrity through deduplication, email validation, enrichment, platform properties, and sync logic • Own newsletters, promotional sends, nurture programs, segmentation, QA, scheduling, A/B testing, reporting, deliverability, and sender health • Build and optimize inbound and outbound programs, workflows, suppression logic, and signal-based campaigns • Manage the MarTech stack and budget, including audits, access, renewals, negotiations, consolidation, and spend forecasting • Partner with marketing on campaigns, thought leadership, webinars, event lists, benchmark data, and Salesforce campaign setup • Support sales and leadership with pipeline, channel influence, and spend allocation analysis • Train Account Directors, sales, and new hires on Salesforce, HubSpot, and Gong • Maintain operations documentation, process diagrams, and how-to guides • Maintain customer data supporting retention and expansion • Design and enforce pipeline stages, criteria, and stage-by-stage goals • Work cross-functionally with sales, executive leadership, finance, marketing, and client-facing teams

🎯 Requirements

• 5+ years in marketing operations, revenue operations, or a similar B2B go-to-market systems role • Experience building or rebuilding an operations function • Advanced Salesforce administration skills, including validation rules, Flows, formula fields, custom objects, reports and dashboards, and Data Loader • Deep HubSpot experience, including workflows, lists, properties, forms, and integrations • Hands-on experience with LeanData and Chili Piper • Strong understanding of attribution models, lead source governance, UTM standardization and tracking, and offline conversion tracking with ad platforms • Ability to build funnel reporting and pacing models in Salesforce and Google Sheets • Experience with Gong, Gong Engage, Instantly, UserGems, and Zapier • Experience managing vendor relationships, renewals, and MarTech budgets • Ability to present performance and recommendations to executive leadership • Current work authorization and permanent residence in Canada • Reliable internet access and a professional background • Ability to remain stationary for extended periods and interpret written and verbal communication • HubSpot and/or Salesforce certification is a plus, but not required • Experience using AI agents or LLMs and agency or professional services experience are bonuses

🏖️ Benefits

• Medical, dental, vision plans, disability, and life insurance coverage for you and your family • 100% employer-paid plan for you and 50% employer contribution for dependents (US, CAD, MX) • Access to certified therapists through Spring Health • Headspace membership • Physical therapy through Omada • Aaptiv virtual workouts • Complimentary One Medical membership for primary and virtual care • Unlimited PTO (2-week minimum) • Paid company holidays • Birthday off • End of Year Recharge, closed December 24–January 1 • Paid parental leave • Traditional and Roth 401(k) with a 3% company match • Annual bonus based on tenure • Annual company-wide retreat • 100% virtual work from a home office • PC or Mac available