Content Manager, Social Media

🔥 13 hours ago

🇨🇦 Canada – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

💕 Social Media Manager

👻 Ghost score 10%

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Logo of Info-Tech Research Group

Info-Tech Research Group

1001 - 5000 employees

💼 Consulting

🤝 B2B

🏢 Enterprise

Consulting • B2B • Enterprise

Info-Tech Research Group is a B2B technology research and advisory firm that helps IT leaders build and run successful IT organizations through analyst research, toolkits, executive coaching, events, webinars, membership services, vendor evaluations, and consulting. The company publishes practical reports, buyer’s guides, software reviews, and blueprints to support enterprise IT decision-making, and operates training/certification programs and member portals to deliver on-demand and bespoke advisory support.

📋 Description

• Develop creative, research-based content including short videos, graphics, memes, and copy • Translate complex research findings into engaging, platform-appropriate formats • Write and produce newsletters, nurture sequences, and campaign emails • Develop sales enablement content and campaign creative as needed • Storyboard and script original content across platforms, especially LinkedIn and emerging social trends • Ensure content aligns with brand voice, quality standards, and campaign objectives • Set and evolve McLean & Company's social media strategy, including platform focus, content pillars, and cadence • Equip internal stakeholders with social-ready content for employee advocacy and thought leadership • Partner with the social media team to schedule, post, monitor, and report on social media performance • Partner with the production team on video editing and production support by providing creative direction, scripts, and briefs • Manage content pipelines, timelines, and resources • Collaborate with research, marketing, and design teams to ensure messaging is accurate, impactful, and timely

🎯 Requirements

• 5+ years in journalism, communications, or content marketing • Experience finding compelling stories in complex B2B subject matter • Experience turning research or data into engaging, platform-native content • Strong writing ability across social, email, and longer-form content • Comfortable managing multiple channels and a high volume of content • Experience briefing or partnering with a video/production team is a plus • Excellent communication and storytelling skills • Strong organizational and project management abilities • Ability to juggle competing priorities • Ability to interpret performance data and optimize accordingly • Collaborative, adaptable, and proactive team player with a keen eye for detail • Bilingual proficiency in French, Spanish, or German is preferred

🏖️ Benefits

• Equal opportunity employer committed to diversity and inclusion • Recruitment and hiring accommodations available upon request

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