Growth Marketing Manager, Paid Social

Job not on LinkedIn

🔥 0 minutes ago

🇨🇦 Canada – Remote

💵 $135k - $150k / year

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 0%

What it means: the chance that no one is really hiring for this job.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.Why this score:

• Just posted.
• Jobs at this company usually fill in 76 days.

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Jobscan

WebsiteLinkedInAll Job Openings

11 - 50 employees

💼 Consulting

📣 Marketing

👥 HR Tech

Consulting • Marketing • HR Tech

Jobscan is a company that specializes in helping job seekers optimize their resumes for Applicant Tracking Systems (ATS), thereby increasing their chances of securing job interviews. Using AI and machine learning technology, Jobscan provides tools such as a resume scanner, resume and cover letter optimization, and a LinkedIn profile optimizer. These tools help align resumes with job descriptions and improve match rates by suggesting relevant keywords and skills. Jobscan's services also include a resume builder, job application tracker, and various resources for optimizing job search materials, making it an all-in-one platform for job seekers looking to enhance their employment prospects.

📋 Description

• Own paid social end to end, starting with Meta/Facebook and Instagram, including strategy, account structure, audiences, bidding, budget pacing and daily optimization • Test and expand into TikTok, Reddit, YouTube and LinkedIn where results support it • Build and run a creative testing engine covering concepts, hooks, scripts, UGC and short-form video • Own measurement connecting spend to registrations, trials and paid subscriptions using first-party data • Set up and maintain Meta Pixel and Conversions API with engineering • Run incrementality tests and scale budgets against cost-per-subscriber and payback targets • Own organic social across LinkedIn, Instagram, TikTok and YouTube • Manage community by responding to comments, messages and reviews and turning feedback into content • Bring product launches, seasonal moments and promotions to social in coordination with email and paid search • Build retargeting and audience strategy and coordinate with the email program • Use Claude, ChatGPT and other AI tools daily to increase creative output and speed analysis • Report weekly on performance and learnings and partner with the Head of Marketing on budget, channel mix and priorities

🎯 Requirements

• 4 to 7 years of growth or performance marketing experience, with 3+ years hands-on in paid social (Meta Ads Manager) • Direct ownership of paid social budgets of $10K+ a month, inside the account, not only through an agency • Track record of optimizing to downstream conversions (purchases, subscriptions, CAC, ROAS) at a B2C product, ideally subscription, app or free-trial • Creative strategy skills, including hooks, UGC and short-form video • Measurement fluency: Meta Pixel, Conversions API, UTMs, GA4, attribution windows • Organic social experience, including account growth and community management • Strong writing for ad copy, hooks and posts • Strong AI/LLM fluency with Claude, ChatGPT or similar tools • Self-directed and high-judgment • Comfortable with data, reporting and drawing clear conclusions • Based in Canada, with working hours consistently overlapping US Eastern time (EST, CT, or PT)

🏖️ Benefits

• Remote work • Competitive salary • Stock options • Flexible schedule • Unlimited PTO • Canadian Holidays • Paid Sick Days • Wellness stipend • $1000 home office stipend • Education stipend • Internet stipend • Apple computer provided • Bi-annual company retreats

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