Director, Sales – Core & Supplemental

Job not on LinkedIn

🔥 16 hours ago

🇺🇸 United States – Remote

⏰ Full Time

🔴 Lead

🤑 Sales

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This company has sponsored H1B visas in the past.

👻 Ghost score 20%

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Newsela

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2013

📚 Education

🛍️ eCommerce

👥 B2C

💰 $100M Series D on 2021-02

Education • eCommerce • B2C

Newsela is a fast-growing education technology startup with a single ambitious goal: Meaningful classroom learning for every student. We provide engaging, relevant instructional content for teachers that both educates and inspires. With nearly two million teachers signed up, Newsela is helping kids improve their reading skills in all 50 states and more than 150 countries. We seek passionate, creative employees with quick minds and warm hearts. If you believe that all students deserve a more rigorous, more personalized learning experience, please apply to join our team.

📋 Description

• Lead, scale, and inspire the Core Curriculum and Supplemental sales organization • Oversee Sales Managers and Account Executives driving expansion of core curriculum and supplemental portfolios • Balance and amplify the national supplemental and California core strategy nationally • Lead through frontline managers to build high-performing sales teams • Architect regional go-to-market strategies • Partner with district- and state-level education leaders • Establish predictable revenue models and refine enterprise sales plays using MEDDPICC • Position Newsela as a premier core curriculum partner across school districts • Drive regional strategy and achieve sales quotas for new logo acquisition and expansion • Recruit, hire, coach, and retain frontline Account Executives • Deliver monthly, quarterly, and annual regional revenue forecasts • Maintain at least 2.5x pipeline-to-quota coverage • Cultivate a people-first, high-performance culture • Conduct deal and pipeline reviews with Sales Managers and Senior AEs • Coach teams on K-12 procurement, school board approval navigation, and multi-year adoption cycles • Guide regional territory planning and oversee weekly, monthly, and quarterly performance management • Travel within the region to co-sell, model leadership behaviors, and build relationships with district, county, and state education leaders • Shape go-to-market approaches for core and supplemental subjects • Lead national core solution rollout into regional territories • Align strategy with state- and subject-specific territory needs • Partner with executive leadership, Product, Field Marketing, Customer Success, Enablement, Finance, and Operations • Oversee Salesforce CRM usage and leverage AI sales tools for territory prioritization, deal-flow analytics, and operational efficiency

🎯 Requirements

• 10+ years total K-12 sales experience • Minimum of 5+ years directly focused on K-12 core curriculum sales; ELA/ELD highly preferred • 4+ years of sales leadership experience • Proven track record as a second-line leader or Senior Sales Manager leading quota-carrying teams to a collective annual revenue target of $8M+ • Deep expertise in K-12 EdTech and instructional materials • Experience leading or directly executing multi-year core curriculum adoption campaigns aligned with state board approvals, district funding streams, and complex procurement cycles • Extensive experience navigating large enterprise district accounts serving 20,000+ students • Experience managing high-stakes school board and state-level approval processes • Deep proficiency in MEDDPICC and Challenger sales methodologies • Proficiency with Salesforce, Gong, Salesloft, and AI-driven workflow optimization • Willingness to travel up to 30–40% • Bachelor’s degree in Business, Education, or related field, or equivalent practical experience • Legally authorized to work in the US • Successful completion of a pre-employment background check • Exempt salaried role; not eligible for overtime

🏖️ Benefits

• Comprehensive medical benefits with employer contribution to premiums and HSA accounts • Gym reimbursement • Pet insurance • Free access to the Calm app • Free access to Rocket Lawyer • Fully remote work • Monthly tech stipend for work-from-home needs • Parental leave • Fertility support • Adoption support • 401(k) plan with employer match • Flexible PTO • Paid sick time off • Company holidays • Winter break from Dec 24th to Jan 1st • Annual learning and development allowance for external training sessions, classes, workshops, conferences, and educational materials

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