Senior Manager, Demand Generation

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ShareGate

WebsiteLinkedInAll Job Openings

201 - 500 employees

☁️ SaaS

🤝 B2B

🏢 Enterprise

SaaS • B2B • Enterprise

ShareGate is a software platform that helps IT teams plan, execute and manage migrations to Microsoft 365 and maintain ongoing governance and security across M365 environments. It provides tools for tenant-to-tenant migration, SharePoint/OneDrive/Exchange/Teams/Google Workspace migration, reporting, governance assessments, and Copilot-readiness, delivered as a commercial SaaS product with partner programs and enterprise-oriented support.

📋 Description

• Own ShareGate's acquisition engine across paid media, AI-powered search (SEO and AEO), integrated campaigns, and conversion rate optimization to drive qualified pipeline, opportunities, and ARR • Forecast pipeline, measure funnel performance, identify conversion improvements, and partner with Sales and RevOps to maximize revenue outcomes • Lead demand planning and integrated campaign execution across Marketing, Content, Brand & Identity, Web, Customer Marketing, PR, and GTM Development • Allocate demand generation budget across channels, optimize marketing spend, and scale high-impact programs • Leverage AI for campaign planning, search optimization, reporting, workflow automation, and performance analysis • Foster data-driven decision-making, experimentation, forecasting, accountability, and operational excellence • Lead a team of marketers focused on Paid Acquisition and SEO • Partner with Content, Brand & Identity, Web, Customer Marketing, PR, GTM Development, Sales, RevOps, and Partnerships

🎯 Requirements

• 8+ years of B2B SaaS demand generation or growth marketing experience with ownership of pipeline and revenue targets • Proven success building and scaling acquisition strategies across paid media, SEO, AEO, integrated campaigns, and conversion rate optimization • Strong analytical skills with experience forecasting pipeline, measuring marketing performance, and using data to guide investment decisions • Experience managing a budget over 1M$ CAD • Experience partnering across Marketing, Sales, RevOps, and Partnerships to align strategy and deliver integrated go-to-market programs • Strong people leadership experience coaching, developing, and inspiring high-performing marketing teams • Excellent communication and executive presentation skills • Builder mindset with ownership, accountability, and continuous improvement • Comfort leveraging AI tools for campaign execution, search optimization, reporting, workflow automation, and operational efficiency • Bonus: Experience marketing to enterprise IT buyers, particularly Microsoft 365 administrators, IT operations, governance, or cybersecurity audiences

🏖️ Benefits

• LTIP program, share in Workleap's long-term growth • RRSP • Family health insurance • Telemedicine • Annual wellness budget • Flexible vacation policy • Remote work, with access to our Montreal office • In-person gathering twice a year • Claude access, for everyone