National Account Manager – eCommerce

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W.C. Bradley Co.

WebsiteLinkedInAll Job Openings

501 - 1000 employees

Founded 1885

🍽️ Food & Beverage

🏨 Hospitality

🛒 Retail

Food & Beverage • Hospitality • Retail

W. C. Bradley Co. is a family-owned company that has been operating since 1885, exemplifying strong values and commitment to its community and employees. The company operates multiple brands, including Char-Broil, Lamplight, and Badlands, providing a range of products and opportunities for talent to grow alongside the company. With a rich history and emphasis on integrity, W. C. Bradley Co. strives to maintain a culture of teamwork and stewardship.

📋 Description

• Own the full P&L for assigned eCommerce customers, delivering profitable revenue growth while achieving sales, margin, and profitability objectives. • Serve as the primary relationship owner for assigned customer accounts and develop trusted partnerships with retail stakeholders. • Develop and execute annual Joint Business Plans aligned with customer and company growth objectives. • Lead customer business reviews, line reviews, annual planning meetings, and executive presentations. • Develop and manage annual sales budgets, forecasts, and promotional plans. • Partner with Supply Chain and Demand Planning to optimize inventory and in-stock performance. • Expand product assortment, distribution, and category presence within assigned accounts. • Develop pricing, promotional, merchandising, and retail media strategies. • Monitor and improve eCommerce performance metrics including traffic, conversion, Buy Box performance, digital shelf health, content quality, search visibility, ratings and reviews, and advertising performance. • Lead and develop the merchandising team responsible for digital shelf execution, content, promotions, and online merchandising. • Analyze sales performance, customer trends, market conditions, and competitive activity to identify risks and growth opportunities. • Collaborate with Product Management, Marketing, Finance, Supply Chain, Customer Service, and Operations on launches, initiatives, forecasts, profitability, and customer issues. • Manage customer-specific programs, promotional funding, deductions, and investment opportunities. • Ensure timely execution of customer requests, item setup, promotional activities, pricing changes, and business initiatives. • Identify process improvements that enhance operational efficiency, customer satisfaction, and business performance.

🎯 Requirements

• Bachelor’s degree in Business, Marketing, or related field. • 5+ years of experience in e-commerce sales or a related area. • Demonstrated experience managing large national retail accounts, preferably including Amazon, The Home Depot, RONA, or other omnichannel retailers. • 1 to 3 years of supervisory experience preferred, with a proven track record in managing a sales team. • Bilingual English/French preferred. • Strong financial and business acumen, including P&L management, budgeting, pricing strategy, margin analysis, and forecasting. • Deep understanding of eCommerce business drivers, online merchandising, digital shelf optimization, and omnichannel retail strategies. • Strong analytical skills and ability to interpret sales data, customer insights, and market trends. • Proficiency in Microsoft Excel and PowerPoint. • Experience with retailer portals and analytics tools such as Amazon Vendor Central/Seller Central and Home Depot Supplier Hub preferred. • Experience with syndicated data and analytics platforms such as Salsify, YipIt, and Stackline preferred. • Familiarity with retail media platforms and digital advertising performance metrics. • Experience with ERP, CRM, forecasting, and business intelligence tools such as SAP, Power BI, and IBP preferred. • Travel required. • No licenses or certifications required. • For employment within the United States, employment eligibility is confirmed using E-Verify.