Director of SMB Sales

🕒 February 6

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ABC Fitness

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

☁️ SaaS

⚕️ Healthcare Insurance

🧘 Wellness

SaaS • Healthcare Insurance • Wellness

ABC Fitness is a leading tech provider specializing in software solutions for gym and fitness businesses worldwide. With a suite of platforms including gym management, member management, and personal training solutions, ABC Fitness empowers businesses of all sizes to optimize operations, engage members, and drive growth. Their solutions are designed to cater to a wide range of fitness business models, from large gyms to boutique studios and personal trainers, ensuring they meet the unique needs of their users.

📋 Description

• Drive significant new business growth from SMB segment with consistent quarterly performance • Maintain 10-day average sales cycle through disciplined execution • Deliver 95%+ forecast accuracy with weekly pipeline inspection • Scale predictable revenue without breaking the business model • Protect pricing discipline while maximizing value realization and expansion opportunities • Build, coach, and retain a team of 10+ high-performing SMB sellers across North America • Design hiring systems that attract A-players and filter false positives • Implement behavior-based coaching that increases win rates and shortens cycles • Create ramp programs that get new hires to productivity in <60 days • Manage performance with clarity—accelerate top performers, exit underperformers decisively • Own full-funnel conversion: lead → opp → closed-won • Pressure-test capacity models: reps × activity × conversion = pipeline math • Build inspection cadences that surface deal risks before they crater • Institute SPIN-based discovery that differentiates value and kills discounting • Design comp plans that align behavior to outcomes • Maintain CRM hygiene and data integrity as a leadership discipline • Report business performance with executive-level clarity (Board-ready) • Collaborate cross-functionally with Marketing, CS, Product to unlock growth • Identify and eliminate friction in the buyer journey • Build repeatable systems, not heroic acts

🎯 Requirements

• 5+ years in SaaS sales leadership with proven ability to scale revenue • 7+ years of experience in SaaS selling and revenue teams • 3+ years managing SMB/Mid-Market sales teams of 10+ sellers • Track record of consistently exceeding quota (120%+ club membership preferred) • Mastery of SPIN Selling and behavior-based coaching frameworks • Demonstrated ability to build pipeline math models and manage capacity planning • Experience in high-velocity, short-cycle SMB sales (sub-30 day ideal) • Fluency in CRM analytics, funnel metrics, and revenue operations • Excellent communication skills, both verbal and in writing, with fluency in English.

🏖️ Benefits

• Purpose led company with a Values focused culture – Best Life, One Team, Growth Mindset • Time Off – with our open PTO policy, we offer flexibility in how and when you take PTO! • Days of Disconnect – once a quarter, we take a collective breather and enjoy a day off together around the globe. #oneteam • Parental & Pawternity Leave – we offer leave for when your family grows by two feet or four paws! • Best Life Perk – we are committed to meeting you wherever you are in your fitness journey with a quarterly reimbursement • Discounts – access to discounts with our partners, such as Dell, Microsoft & many more. • Medical/Dental/Vision coverage • EAP – we get you help when you need it. Period. • Premium Calm App – enjoy tranquility with a Calm App subscription for you and up to 4 dependents over the age of 16 • And more! – so many benefits we couldn’t even fit them all here!