Marketing Campaign Manager

🔥 0 minutes ago

🇵🇰 Pakistan – Remote

⏰ Full Time

🟡 Mid-level

🟠 Senior

📈 Performance Marketing

👻 Ghost score 12%

What it means: how likely this posting is sitting open without active hiring.How to read it: 60% or higher means we think this is a ghost. Lower scores are less of a worry.How we score it: age, reposts, open roles vs team size, how fast jobs close, and whether pay is listed.Fine print: an estimate from public data, not a judgment of the company. Real jobs can score high, so treat it as a hint, not a fact.

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ACCA

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 1904

💼 Consulting

⚖️ Legal

🏥 Healthcare

Consulting • Legal • Healthcare

ACCA is the global professional body for accountants, offering accountancy qualifications, exams, continuing professional development, member services, employer and learning-partner support, and resources to students and professional accountants worldwide.

📋 Description

• Own and deliver SANO and Pakistan marketing plan, focusing on specified stakeholder groups, segments, geographies and/or platforms • Ensure integrated digital marketing delivery by working closely with marketing delivery and planning teams • Develop and apply expertise in relevant digital platforms and communication tools, such as Adobe Campaign and Sprout Social • Evolve and innovate ACCA’s marketing activities in line with current best practice, trends and technology • Support customer experience through communication traffic control and relevant content • Execute campaigns within agreed timescales and budgets to deliver marketing-plan objectives • Apply a structured campaign management process and make insight-based decisions • Develop campaign resources such as sales toolkits with colleagues in global teams • Analyse and report on marketing activity to drive organisational learning and increase ROI through systematic optimisation • Develop recommendations for future campaigns and investments based on campaign performance analysis

🎯 Requirements

• Experience in multichannel marketing campaign delivery (print, social, web, email, advertising, SMS) • Experience in direct marketing campaign and data management (segmentation, optimisation and analysis) • Experience of B2C and/or B2B email marketing strategy and execution • Demonstrable expertise in delivering effective campaigns across social media • Deep understanding of e-CRM platforms, and how to track and optimise performance • Experience in Google Analytics and/or other analytics tool • AEM, Adobe and Hootsuite skills • Relevant marketing qualification preferred • Copywriting and editing skills across channels • Knowledge of finance, accountancy and professional education desirable • Ability to manage complex stakeholder relationships in a matrix environment

🏖️ Benefits

• Medical cover • Life assurance • Long term disability cover • Employee assistance programme • Financial wellbeing tool called Nudge • Blended approach to working • Inclusive, diverse, human and connected workplace culture