Consumer Growth Specialist

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Addi

WebsiteLinkedInAll Job Openings

201 - 500 employees

💳 Fintech

🛍️ eCommerce

👥 B2C

Fintech • eCommerce • B2C

Addi es una empresa de tecnología que busca impulsar y habilitar el comercio digital en Latinoamérica. En Addi, quieren que las personas compren lo que quieran, cuando quieran, de forma fácil, rápida y transparente, sin intereses, sin costos adicionales, sin papeleo y sin complicaciones.

📋 Description

• Execute analytical and operational work that keeps Growth team projects moving at speed and quality • Support one Growth Manager across a portfolio of 4 to 5 active projects • Pull and validate data, build audiences, coordinate go-to-market activities, and deliver weekly reporting • Accelerate test velocity by owning data pulls, audience setup, and GTM coordination • Manage audience segmentation and enforce test-group separation across concurrent projects • Deliver weekly performance reports for every active project • Coordinate GTM activities across Growth, Branding, and Product for at least 3 simultaneous projects • Learn Braze canvas structures and naming conventions and launch campaigns independently when Marketing Operations lacks capacity • Analyze campaign and incentive ROI, incrementality, control groups, GMV, and revenue outcomes • Recommend whether to scale, adjust, or stop initiatives based on segment-level ROI and test results

🎯 Requirements

• Executes with speed and accuracy; completes requests end-to-end without step-by-step direction • Consistently follows checklists and standard operating procedures • Intermediate SQL skills for pulling and validating warehouse data • Comfortable with Databricks or a similar data environment • Able to interpret dashboards and campaign metrics • Experience running ROI analysis, including cost per incremental user, payback, and return by segment • Understanding of CRM campaign structure and launches using Braze or a comparable tool • Understanding of segments, audiences, and basic channel logic • Experience running CRM campaigns end to end: brief, audience, QA, send, and readout • Understanding of lifecycle strategy across onboarding, activation, retention, and reactivation • Ability to track 4 to 5 concurrent projects and flag risks early • Proactive status communication and cross-functional coordination • Ability to align Brand, Operations, Product, and other business-unit teams • Makes data-backed recommendations on next steps • AI-L2 Practitioner level or above on Addi's AI Fluency Ladder • Runs at least one recurring weekly AI workflow, chains multi-step prompts, and validates outputs • Daily working use of Claude, ChatGPT, or comparable AI tools • Understands incrementality, control groups, test results, GMV, revenue, and segment-level ROI

🏖️ Benefits

• AI Notetaker interview recording/transcription to support interviews • Interview recording opt-out without impact on candidacy • Feedback provided regardless of hiring outcome • Opportunity to work at a leading financial platform with a mission-driven culture • Exposure to world-class investors and a rapidly scaling fintech business