Chief Content and Platform Digital Marketing Manager - AI-powered Health and Wellness Platforms

August 25, 2023

Andonov Pro Ltd

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Recruitment Centre Based In Ireland, Northern Ireland and Bulgaria! Career Opportunities available for all!

201 - 500

Description

• Conduct in-depth research to identify cutting-edge AI tools and online paid tools • Develop a profound understanding of their functionalities and applications • Assume ownership of the end-to-end content creation and management process • Implement AI tools to automate and streamline marketing processes • Utilize online paid tools for comprehensive market research and competitor analysis • Continuously monitor and analyze key performance indicators (KPIs) • Stay updated with the latest industry trends, AI advancements, digital marketing techniques, SEO algorithms, and backlink strategies • Proactively recommend and implement innovative strategies • Collaborate with the team to develop and execute SEO strategies • Familiarity with content management systems (CMS) and data privacy regulations • Leverage social media platforms and influencers • Analyze user data and make data-driven decisions • Strong project management skills • Familiarity with conversion rate optimization (CRO) techniques • Understanding of user experience (UX) design principles • Passion for health and wellness

Requirements

• Bachelor's degree in Marketing, Business, or a related field • Proven experience in digital marketing within the health and wellness industry • Extensive knowledge and understanding of the health and wellness domain • Demonstrated ability to research and master new tools • Proficiency in utilizing analytics tools • Strong experience in implementing SEO strategies • Self-motivation and ability to work independently • Strong analytical and problem-solving skills • Exceptional communication skills • Affiliate Marketing experience (a plus) • Proven track record in managing and leading a team • Experience in developing and implementing content marketing strategies • Familiarity with content management systems (CMS) • Knowledge of data privacy and compliance regulations • Experience in leveraging social media platforms and influencers • Strong project management skills • Familiarity with conversion rate optimization (CRO) techniques • Understanding of user experience (UX) design principles

Benefits

• Independence and flexibility in location • Ability to set your own time schedule • Opportunity to drive the success of the platform • Inclusive and diverse work environment