Commercial Operations Platform Lead

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🕒 July 2

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Bikeleasing-Service Deutschland

WebsiteLinkedInAll Job Openings

201 - 500 employees

Founded 2015

🏥 Healthcare

📦 Logistics

🍽️ Food & Beverage

Healthcare • Logistics • Food & Beverage

Bikeleasing-Service Deutschland is a company that specializes in providing bike leasing solutions for businesses, employees, and self-employed individuals. They organize comprehensive packages for leasing various types of bicycles, including e-bikes and pedelecs, emphasizing sustainable mobility, employee health, and cost savings. Bikeleasing offers insurance options and collaborates with over 6,800 partner dealers to ensure accessible and convenient service.

📋 Description

• The Bikeleasing Group is one of Germany’s leading employer-benefit and mobility solutions groups. • You will take on a central role at the interface between Sales, Sales Operations, Marketing, Product, Tech and our CRM platform. • You will be responsible for our move to a group-wide HubSpot system as the commercial platform for Bikeleasing, Probonio and, prospectively, other group units — including a clean transition from the current Microsoft Dynamics environment. • You will own the end-to-end project management of the group-wide HubSpot migration — from scope and timeline to budget and release cycles. • As the central interface between Sales, Marketing, Sales Operations, Product, Tech, Controlling and BI, you will translate requirements, align stakeholders and establish a common language around leads, deals and pipelines. • You will own our HubSpot platform — including data quality, process consistency and ongoing development across all brands. • Ensuring a clean interplay with the existing Dynamics environment during the transition phase will be your responsibility. • You will harmonize leads, contacts, companies, deals and pipelines across brands with clear governance, while driving lead nurturing, deal-stage automations and lifecycle campaigns across the entire funnel. • You will develop a holistic KPI, funnel and reporting framework at organization, team and individual levels, and ensure marketing and sales automations are effective. • You will expand the roadmap and rollout to additional group units, and build training and adoption-tracking for the Sales and Marketing teams.

🎯 Requirements

• Several years of experience in a senior role at the intersection of Sales/Marketing Operations and CRM — e.g., as a CRM Manager, Revenue Operations Lead or Head of Marketing/Sales Operations • Experience having implemented, migrated or substantially developed a HubSpot instance with multiple entities in a responsible role — ideally in a growing B2B organization • Proven experience leading complex, cross-functional projects — including management of external agencies or implementation partners • Excellent communication and stakeholder-management skills — you moderate between Marketing, Sales, Ops and Tech and drive decisions to completion • A solid understanding of data models and automation logic, enabling you to work with agencies and tech teams on equal terms • Deep knowledge of B2B sales and marketing processes — from lead management and funnel logic to pipeline control and lifecycle campaigns — and the ability to make sales performance visible and manageable via KPIs and data • Leadership experience with functional or disciplinary responsibility: you develop people, set clear goals and lead via KPIs — you work in a structured, decisive, hands-on way and build governance without becoming overly process-obsessed • Business-fluent German and English (both at C1 level) complete your profile.

🏖️ Benefits

• Through Probonio you receive a monthly €50 voucher of your choice — plus €60 annually for your birthday • In addition to favorable insurance terms for the company pension scheme, you also benefit from capital-forming benefits (employer savings contributions) • Of course, you can lease up to two bicycles or e-bikes (pedelecs) through us as your employer • You can expect maximum flexibility — supported by our modern flexitime model and our workation policy • We live real sparring: open communication, honest feedback and collaboration on equal terms