Brand Partnerships

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Binance

WebsiteLinkedInAll Job Openings

1001 - 5000 employees

Founded 2017

₿ Crypto

💳 Fintech

💰 Initial Coin Offering on 2020-12

Crypto • Fintech

Binance is the world's leading cryptocurrency exchange, serving over 235 million registered users across more than 180 countries. The platform offers a wide array of services, including the trading of over 350 cryptocurrencies in Spot, Margin, and Futures markets. Users can also buy and sell crypto via Binance P2P, earn interest through Binance Earn, and engage in NFT trading on the Binance NFT marketplace. Binance provides low transaction fees and diverse payment options, making it a preferred choice for cryptocurrency enthusiasts worldwide.

📋 Description

• Identify and evaluate partners who share our vision • Negotiate brand partnerships to achieve business goals • Build and execute partnership strategies and activation plans • Work with cross-functional teams (brand, comms, insights, design, content, data, product, social media, legal) to plan annual strategy (goals, budget, channels, product-market fit) • Use data to set goals and measure campaign performance (short-term and long-term) • Manage global budgets and improve ROI • Share market insights and industry knowledge • Support regional and local teams to improve marketing execution • Lead complex projects from start to finish • Be proactive, resourceful, and action-driven

🎯 Requirements

• Experience in brand, marketing, and campaign/event execution • Strong project management, strategy, relationship-building, and storytelling skills • Experience working with global partners, internal teams, and agencies • Strong understanding of brand positioning and partnership value • Creative and data-driven mindset • Clear and concise communication skills • Bilingual English/Mandarin is required to be able to coordinate with overseas partners and stakeholders • Experience or strong understanding of crypto/Web3 (NFTs, fan tokens) is a plus • Comfortable working in a fast-paced environment • High curiosity and willingness to learn

🏖️ Benefits

• Competitive salary and company benefits • Work-from-home arrangement (the arrangement may vary depending on the work nature of the business team)