Account Strategist

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Blacksmith Agency

11 - 50 employees

📣 Marketing

🛍️ eCommerce

🌐 Web 3

Marketing • eCommerce • Web 3

Blacksmith Agency is a premium design agency based in Phoenix, AZ. Specializing in website design, eCommerce, UI/UX, and platforms like WordPress and Magento, they pride themselves on their great work ethic, integrity, and quality results. The agency utilizes technology and a meticulous process to deliver stunning, award-winning designs, helping clients enhance their web presence across mobile and traditional channels.

📋 Description

• Lead strategy for all PPC and SEO clients across multiple industries. • Join sales calls with AEs to validate scope, pitch technical recommendations, and help close deals. • Build 90 day, 6 month, and annual growth roadmaps for clients. • Translate complex marketing recommendations into simple, clear explanations for executives. • Own client performance across Google Ads, Meta, Microsoft, and organic search channels. • Audit existing PPC campaigns, keyword strategies, bidding structures, landing pages, and CRO opportunities. • Oversee technical SEO, on page SEO, link building, programmatic pages, and AI driven content strategies. • Ensure KPI tracking, conversion attribution, and analytics accuracy. • Provide weekly direction and QA for campaign optimizations and deliverables. • Coordinate priorities with the Marketing PM to keep timelines and client expectations aligned. • Present monthly and quarterly performance summaries to clients. • Oversee reporting accuracy and insights delivered by the PM or specialists

🎯 Requirements

• 4 to 7 years experience in PPC, SEO, or multi channel full funnel strategy. • Strong experience managing both paid and organic channels concurrently. • Expertise with Google Ads, GA4, GSC, keyword research tools, and paid media optimization. • Ability to create and articulate strategic recommendations to clients and AEs. • Demonstrated ability to oversee execution teams and manage deliverable quality. • Strong analytical skills and the ability to diagnose performance issues quickly.

🏖️ Benefits

• Personal and professional development opportunities • Flexible working hours • Remote work options

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