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Paid Search Specialist, PPC

Job not on LinkedIn

🔥 12 minutes ago

🇲🇽 Mexico – Remote

⏰ Full Time

🟢 Junior

🟡 Mid-level

📈 Performance Marketing

🚫👨‍🎓 No degree required

Where this job comes from

Posted on Brafton Inc.'s careers page, not through a job board

First seen by Remote Rocketship 12 minutes ago

Logo of Brafton Inc.

Brafton Inc.

201 - 500 employees

Founded 2008

💼 Consulting

📣 Marketing

☁️ SaaS

Consulting • Marketing • SaaS

Brafton Inc. is a leading content marketing company that combines creative expertise with advanced marketing data and technology. Founded in 2008, Brafton aims to simplify high-impact content marketing through its platform, strategy, and content creation services. With a global team that includes SEOs, social media specialists, designers, and consultants, Brafton delivers a wide range of content solutions, including blog posts, infographics, videos, and more, all designed to drive ROI for clients across various industries.

📋 Description

• Report to the Director of Paid Search • Research and create PPC campaigns • Define keyword targets using SEMrush, SpyFu, Google Keyword Planner, and other tools • Advise on monthly campaign spend based on client budgets and goals • Create and revise ad copy and messaging • Set up campaigns and ad groups, ensuring complete and accurate tracking implementation • Create and present paid search proposals and audits • Execute, manage, and optimize campaigns daily in Google Ads and other platforms • Report results internally and externally • Collaborate with internal stakeholders and client contacts • Develop consultative paid search strategies aligned with client marketing goals and budgets • Apply PPC best practices through client deliverables • Manage and report on assigned monthly PPC work • Create, polish, launch, manage, and optimize client PPC campaigns • Manage conversion tracking, keyword research and selection, budgets, and report creation and presentation

🎯 Requirements

• Candidates must be located in Mexico • Resume must be submitted in English • Minimum two years of relevant work experience • Excellent written and verbal English communication skills • Expert knowledge of Google Ads, Google Keyword Planner Tool, Google Search Console, Google Analytics, and Gmail • Basic knowledge of or experience with SearchAds360, SEMRush, Searchmetrics, Raven Tools, BuzzSumo, Moz, WordStream, SpyFu, or similar platforms • Basic knowledge of PPC conversion tracking and ability to troubleshoot assignments • Ability to adapt quickly to new software and changes in the paid environment • Ability to meet deadlines in a fast-paced marketing agency environment • Strong working knowledge of Bing Paid Ads, conversion tracking, and ROI-based digital advertising campaigns • Demonstrated ability to manage PPC campaigns for B2B/B2C clients • Ability to work at a computer during standard working hours

🏖️ Benefits

• Remote work arrangement • Full-time contract position

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