Content & SEO Operations Specialist

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Breezeway

51 - 200 employees

Founded 2017

💼 Consulting

🏥 Healthcare

📦 Logistics

Consulting • Healthcare • Logistics

Breezeway is the leading property operations and services platform for short-term rentals. Its property operations platform helps coordinate, communicate, and verify detailed work at properties, delivering the best service experience to guests and homeowners. Breezeway's software and mobile apps have facilitated over 30M property tasks and helped thousands of short-term rental operators and hospitality professionals meet detailed service standards. Combining deep learning technology, robust property data, smart messaging, and mobile-first task management, Breezeway is bringing service optimization to the property management space.

📋 Description

• Own the internal link structure across the website and blog • Implement and maintain hub-and-spoke cluster architecture across core topic areas • Manage 301 redirects, canonical tags, and URL strategy • Ensure correct schema markup and accessibility to LLM crawlers • Monitor and resolve technical SEO issues, broken links, 404 errors, mixed content, hreflang issues, and crawl errors • Conduct ongoing technical audits using Screaming Frog, Ahrefs, and Google Search Console • Work with development and HubSpot teams to implement and verify fixes • Develop and execute backlink strategies through PMS partners and industry publications • Manage outreach for comparison and alternative pages • Monitor referring domains and disavow toxic backlinks • Build keyword-optimized content briefs using Clearscope and AirOps • Manage the content calendar and prioritization pipeline • Review and publish content against on-page requirements • Oversee content refresh cycles • Improve the AirOps content production workflow and recommend scaling opportunities • Maintain keyword maps using Ahrefs • Track competitor movements and conduct quarterly content gap analyses • Identify long-tail, adjacent, and emerging search opportunities • Maintain Ahrefs rank tracking for Share of Voice reporting • Own GA4 conversion goal setup and maintenance • Work directly with the Director of Demand Generation and collaborate with content team members and copywriters

🎯 Requirements

• At least 2 years in SEO, content operations, or a combined digital marketing role • Hands-on experience with Ahrefs, SEMrush, or equivalent (mandatory) • Comfortable using HubSpot CMS for publishing, blog management, and custom modules • Ability to interpret data and make prioritization decisions independently • Experience with Screaming Frog, Sitebulb, or equivalent crawl tooling (nice to have) • Experience with Clearscope, Surfer SEO, or Frase (nice to have) • Familiarity with AirOps or similar AI content workflow tools (nice to have) • Systems-oriented approach focused on compounding growth • Comfortable owning a channel with revenue targets • Ability to communicate data clearly to non-technical stakeholders • Proactive verification of work before publishing

🏖️ Benefits

• Remote-first work arrangement • Equal opportunity and inclusive workplace • Application-process accommodation available upon request

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